Adobe acquires Day Software
On October 28, 2010, Adobe completed its acquisition of Day Software, a market leader in next-generation web content management (WCM), in a transaction valued at approximately CHF255 million on a fully diluted equity-value basis. See the links below for additional information regarding the acquisition.
Adobe's acquisition of Day strengthens the company's enterprise software solutions with market-leading WCM, digital asset management and social collaboration offerings. With the acquisition of Day, Adobe is positioned to help organizations transform themselves by enabling them to create, manage, distribute, and monetize content while optimizing the web, mobile, and social collaboration experience for their customers.
Day's leading web content management solutions combined with Adobe's existing enterprise portfolio can help customers better integrate their global web presence and business applications, unlocking value across their marketing, sales, and service processes. Adobe now offers enterprise customers a more complete solution for customer-facing web and mobile solutions by extending enterprise services beyond interactive applications, documents, and workflows to include comprehensive web content management such as personalization of content, rich media delivery capabilities, mobile application delivery, and social collaboration.
Day's customers can extend their rich web experiences through the ubiquitous Adobe® Flash® Platform and PDF-based solutions as well as leverage an extensive network of highly qualified customer experience developers and designers. Day customers also can take advantage of more interactive application and document capabilities from Adobe Flash technology, Flex, Adobe AIR®, Adobe Creative Suite®, and Adobe LiveCycle®.
In summary, the combination of Day's innovative WCM software with Adobe enterprise solutions for building rich experiences on top of legacy transactional systems lays the foundation for the leading solution in the evolving customer experience management market.
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