| Adobe Announces Photoshop® 5.0 | |
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The World's Best-Selling Professional Image-Editing Software Just Got Better
San Jose, Calif. (April 26, 1998) (Nasdaq:ADBE) -- The world's best-selling professional image-editing software will be available next month in its most powerful version ever with new tools to unleash the talents of inventive and creative users of Adobe Photoshop software. Key new features in Photoshop 5.0 such as the History Palette, Editable Text Layers, Spot-Color Channels, and Color Management support make it easier for users to focus their creativity on their designs. "Customer input has played a major role in shaping the Photoshop 5.0 release," said John Leddy, Photoshop group product manager. "In addition to answering our customers' top requests, we've added a wealth of powerful features that address the full range of Photoshop uses--from color correction to photo-composition and from print production to Web design. Users will gain more freedom to experiment, more predictable results, and more saved time." Freedom to Experiment Photoshop 5.0 software also offers an innovative History Brush that allows users to seamlessly combine different versions of the same image. The History Brush enables customers to create unique designs that incorporate the best elements from both images. Saves Time Web and print designers will appreciate the new Layer Effects feature in Photoshop 5.0 which automates the creation of formerly time-consuming effects such as shadows, glows, and bevels. Now, these effects can be attached to any layer with a few mouse clicks, after which they remain "live." The effects regenerate themselves automatically any time the layer is edited. Predictable, Professional Results Precision and Control This newest release reinforces Photoshop as an indispensable tool for a broad range of users. Ben Willmore, CEO of Digital Mastery in Boulder, Colorado, has taught everyone from corporations to government agencies to Hollywood film studios how Adobe software can help their bottom line. "I tell companies, if you're not using Photoshop to create your documents you're wasting time and money," says Willmore. Too many firms, he says, pay high fees for others to do their scans, color corrections, retouching and image compositing. Says Willmore: "Photoshop 5.0 has become so refined and has so many time-saving features that tasks that once required five production people can now be done by one person." Adobe Photoshop 5.0 for Windows also includes the FotoExplorer software from FotoNation Inc. which makes bringing images into Adobe Photoshop from some popular digital cameras as easy as accessing files from a desktop folder. Since Adobe introduced Photoshop software in 1989, growth in digital imaging has exploded. Sales of digital cameras are expected to increase six-fold within two years, and Eastman Kodak Co. estimates that of the 72 billion photographs taken each year worldwide, between 20 to 40 percent will be processed digitally by the year 2000, driving even greater demand for image editing tools. In addition to millions of new users, the range of people and purposes for which they use Photoshop is now more varied than ever. Photoshop 5.0 strengthens Adobe's extensive portfolio of digital imaging products for creative professionals, business customers, and home users. Whether for work with images on the Web, in print, in video, at home, or in the office, Adobe has the solution. Pricing and Availability About Adobe Systems Incorporated ### Copyright © 1999 Adobe Systems Incorporated. All rights reserved. Adobe and the Adobe logo are trademarks of Adobe Systems Incorporated. All other trademarks are properties of their respective owners. |
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