For Immediate Release
Adobe and Electric Rain Expand Design Possibilities for Creating Engaging Sites with LiveMotion and Swift 3D
San Jose, Calif., (June 21, 2000) (Nasdaq: ADBE)--Adobe Systems Incorporated, the leader in digital publishing for Web, print and dynamic media, today announced an alliance with Electric Rain, Inc.® that will make it easier than ever to create vector-based 3D images and animations for the Web. Adobe’s award-winning Adobe® LiveMotion™ software and Electric Rain’s newly announced Swift 3D™ software work together to deliver engaging 3D content for the Web in the popular Flash (SWF) file format.

"Using Swift 3D and LiveMotion, we’re creating an interactive, true 3D Web site for our client TonicWav.com, a company developed by animators for animators that distributes license-free music and sound loops," said Justin Havlick, executive vice president for Zeitgeist Inc., a creative communications company located in Boulder, CO. "Swift 3D and LiveMotion work exceedingly well and easily together, enabling us to create animated 3D elements much more quickly than using other 3D and animation software packages. Without these two products, creating true 3D animated objects would be prohibitively time-consuming. We now have a new creative avenue that allows us to develop Web sites that really enhance user experience, including loads of interactivity and eye-catching 3D."

LiveMotion and Swift 3D makes it easy for Web designers to quickly create quality 3D images and animations without excessive file sizes. Designers can create a shape in a 3D modeling tool such as 3D Studio Max and bring it into Swift 3D for modification, or directly create the model within Swift 3D. The object can then be exported from Swift 3D as consecutive EPS files, and brought into LiveMotion. Once the object is in LiveMotion, the designer can apply additional animation and interactivity to the object before exporting to SWF.

"The Web sites that stand out in the crowd are those that push the envelope and effectively utilize technical advancements such as 3D and animation," said Mike Soucie, president of Electric Rain. "The combination of Swift 3D and LiveMotion offers Web designers a powerful solution for creating cutting edge sites that attract and retain visitors, providing for a visually engaging and compelling Web site experience."

"As today’s Web sites are becoming increasingly interactive and dynamic, the demand for advanced multimedia Web authoring tools is booming," said Michael Ninness, group product manager for Adobe’s Internet Products Group. "We are committed to delivering innovative tools to help our customers take their ideas to the next level. This includes working closely with our partners to provide integrated solutions that extend the capabilities of our products, and the relationship between LiveMotion and Swift3D is a great example of that philosophy."

LiveMotion extends Adobe’s integrated suite of professional Web production products by giving Web designers and developers a flexible tool for creating high-impact, interactive graphics and engaging animations for the Web. Electric Rain’s Swift3D is a vector based 3D authoring tool enabling designers to quickly create 3D images from fonts, basic 3D primitives, and existing 3D models in the SWF format. For more information about Adobe LiveMotion, please visit www.adobe.com/livemotion. For more information about Electric Rain and Swift3D, please visit www.swift3d.com. The 3D content created by Zeitgeist can be viewed on adobe.com or at www.tonicwav.com.

About Adobe Systems Incorporated

Founded in 1982, Adobe Systems Incorporated (www.adobe.com) builds award-winning software solutions for Web and print publishing. Its graphic design, imaging, dynamic media, and authoring tools enable customers to create, publish and deliver visually rich content for various types of media. Headquartered in San Jose, California, Adobe is the third largest PC software company in the U.S., with annual revenues exceeding $1 billion.

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©2000 Adobe Systems Incorporated. All rights reserved. Adobe, the Adobe logo and LiveMotion are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. All other trademarks are the property of their respective owners.

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