Captivate and connect with retail banking customers across business-critical digital channels using the Adobe Experience Manager solution.
Collect real-time customer intelligence, including content relevance and audience engagement. Then refine and personalize experiences to encourage repeat visits.
Integrate with social networks and include social capabilities in your customer-facing applications to build excitement and stimulate conversation.
Launch, analyze, and refine lead-generation campaigns across channels, including web, mobile, and email. Respond with engaging experiences that increase conversions.
Maximize the value and impact of your institution’s online presence and drive online customer conversion using the robust analytics and powerful visualization tools in Adobe Marketing Cloud.
Get real-time insight into online campaign performance and engagement. Modify in-progress campaigns to increase response rates, conversion rates, and revenue.
Test content and offers against customer segments to out what works. Dynamically deliver differentiated, relevant experiences to drive conversion.
View of your customers’ experience across online, ATM, branch, call center, mobile, and social channels to increase satisfaction, drive revenue, and reduce costs.
|05/21/2013||AdobeMktgCloud: RT @neil_morgan_uk: Great 4Cs framework for content by @minicooper ; capture, context, create value, constantly optimise #fo [...]|
|05/21/2013||AdobeMktgCloud: RT @neil_morgan_uk: @Redbull think #content is so central they created their own in house content agency #forrforum|
|05/21/2013||AdobeMktgCloud: Adobe's @Axel_Schaefer says "content is king, but relevance is queen" at #FORRForum http://t.co/Jo8KeCEESC|
|05/21/2013||AdobeMktgCloud: #twitpoll How many times per day does your brand tweet?|