Find the audience in the haystack.

What is Adobe Media Optimizer?

It’s a media optimization solution that helps you forecast the best mix of search, display and social ads based on your budget. It also automates the execution of your media plan.

See the big picture.

Get a complete view of your campaign performance across search, display and social to better understand how customers interact with your brand.

Act with confidence.

The accuracy reporting feature helps you know when and where to invest your online advertising budget.

Maximize your budget.

Get more return from your advertising budget, knowing it’s being spent in the most strategic and efficient way.

See what Media Optimizer can do.

Forecasting models predict campaign performance for search, PLAs and mobile campaigns.
Drive conversions by reaching your high-value audiences in real time across the web.
Manage, optimize and scale your Facebook advertising campaigns.
Use engagement metrics to optimize ad campaign results.

See how our customers succeed with Media Optimizer.

The UK-based trading company expanded into new markets using search and social optimization.

This British airline learned how to orchestrate marketing efforts across all channels and improve ROI.

The online fashion retailer figured out how to manage 140 million keywords across 14 countries.



The latest trends in digital advertising.

Adobe surveyed more than 2,500 marketers about mobile and other hot topics in digital advertising today. Get our report of their responses.