The explosion of digital devices and connected consumers offers endless opportunities to get your message into the market. Yet, without a solid strategy for content creation, review, and placement, your marketing budget won’t hold up.
Put your marketing money where it matters most. Use Adobe's Integrated Content Review solution to streamline the review of rich digital assets, monitor project progress, and measure the effectiveness of published content.
Include interactive offers in statements so customers can learn about new programs and sign up for additional services.
See digital content in context — exactly as the designer intended — thanks to tight integration with Adobe® Creative Suite® software.
Track and manage content creation and reviews, and measure the effectiveness of individual assets with ease.
Easily set up campaign asset plans, assign tasks and projects, and send reminders. View simple Gantt chart timelines.
Easily publish digital assets for review and feedback within the context of top-selling creative tools.
Define review processes, track approvals and audits, and enable easy access by internal and external participants.
Easily search, tag, share, and publish digital assets. Manage extensive file formats and metadata.
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|05/22/2013||AdobeWEM: Join us in 1 hr as #Adobe's @ESedegah & @PriscillaJL talk digital asset optimization in live webinar: http://t.co/wKU0QNePmB # [...]|
|05/22/2013||AdobeWEM: RT @CQDev: Catch a peek of @BruceLefebvre’s #CQCon session ‘Best Practice: #Mobile first & Responsive Design’ in new post: htt [...]|
|05/21/2013||AdobeWEM: MT @CQDev Join us on 5/22 for next #CQGems session. @bdelacretaz on #Adobe Experience Manager 5.6 upgrade mechanisms: http://t.co/ [...]|
|05/21/2013||AdobeWEM: Test, target & optimize. Our guide for turning browsers into buyers & @Forrester Wave #WCM report available here: http://t [...]|
Forrester Research (Jul 01, 2010)
Vendors, like their clients, believe they provide poor online experiences, and even though they escalate their customer experience to executives, they're not happy with the progress.
Forrester Research (May 31, 2011)
Satisfaction at all steps across the customer lifecycle is low. Fixing the research and purchase processes, specifically, represents a big opportunity for vendors.