Winston Wang, senior product manager for mobile authoring at Adobe, talks about how Adobe Device Central helps demystify mobile development.
(2:30)
Winston Wang
(April 6, 2007)
My name is Winston Wang. I'm a senior product manager for mobile authoring at Adobe, and part of the management team for a variety of products including Device Central and Device Central Online.
One of the hopes for Device Central is to demystify mobile and to bring people who haven't tried mobile into the opportunity. Device Central allows you to create content for mobile devices of all kinds: phones, MP3 players, and eventually any kind of consumer electronics device.
Let's say you're creating a Flash-based dynamic wallpaper and you want to see what it looks like, to make sure you stay underneath the heap size memory constraint for that content type. You can test the movie and launch Device Central and then see that Flash Lite content right there inside the skin of a device—interact with it as well as change things such as the state of the device, monitor the memory, even get a sense of the performance of that content on each device.
Device Central also connects to Photoshop, Illustrator, Premiere Pro, After Effects, and Dreamweaver. You can go to Device Central to understand what each of these phones or mobile devices can do, with regard to those different kinds of media types, and then use the appropriate tools to set up your content, a project that you can work on, and then iteratively preview and test it and make the content better and better.
Out of the box, we're going to have over 200 device profiles, mostly around Flash Lite-supported phones but also other consumer electronics like MP3 players.
A lot of these devices are not easily available because they are in other markets, and those phones don't work with the network where the designer or developer lives.
Another thing is that there are always new devices coming out to the market, and this is not just in one region—it's worldwide. So for you, or any organization or person trying to keep up with this, it's a huge investment.
But what we hope to do with Device Central is really democratize the content creation process by bringing this information conveniently to you, right in the tools that you use. So instead of spending time hunting and pecking and looking for that information—formatting it and sorting it—to really just quickly understand what devices can and cannot do, you can focus on the creative of the content—and hopefully create better content than ever in a cost-effective and time-effective way.
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