Elliot Lim
Art Center College of Design

Caveat Emptor

Biography: Born and raised in the San Francisco Bay Area, Elliot Lim has spent the past seven years of his life at school in Los Angeles. Upon receiving his undergraduate degree from the fine art program at UCLA, he promptly headed to the Art Center College of Design in Pasadena, where he is currently working on an MFA in the media design program. His personal work tends to fall somewhere between art, design, and illustration, often containing some sort of satirical social critique. He is also fascinated with motion design, a medium in which he is able to mix his illustration and design skills into dynamic compositions.

Objective: This thematically anti-corporate poster, was produced for the student show “Corporate Delicti.” This poster embodies an aspect of corporate America and Capitalism, as it pertains to the consumer. The poster, entitled “More,” contains a critique of consumer obedience and consumption without need. The color and design of this poster is meant to be reminiscent of American currency.

Tools used: Other than initial brainstorm thumbnail sketches, this piece was produced entirely in Adobe® Illustrator®.