Predict and automate search, mobile, and PLA campaigns.


 

Simulate and quickly act upon the best and most profitable options in your search marketing strategy. Adobe Media Optimizer offers the most comprehensive campaign optimization through industry-leading forecast models, scalable campaign automation, and integration with Adobe Analytics.

 

Read the capability spotlight ›

Features of search management

Campaign simulations


Use sophisticated models to test and visualize the expected traffic and conversion for keywords, ad placements, and product targets.

Spend recommendations

Run models to determine the highest performing mix at varied spend levels across portfolios.

Model accuracy reports

Validate assumptions with reports based on strong models and data from multiple channels.


Additional resources

U.K. online retailer Play.com doubled their traffic and returns with Adobe Media Optimizer.

UK online retailer Play.com doubled its traffic and returns with Adobe Media Optimizer.
Read more ›

Learn to combine real-time analytics and search data to predict SEM results and optimize campaigns.

Learn how to combine real-time analytics and search data to predict SEM results and optimize campaigns.
Watch now ›

Learn about the challenges digital advertisers face and the way Adobe Media Optimizer addresses them.

Learn how Adobe Media Optimizer addresses many of the challenges digital advertisers face.  

Download solution overview ›

See the next-gen
Adobe Media Optimizer.
See how updates to our media optimization
solution change the way you manage highly
effective campaigns.

Adobe Marketing Cloud is the answer to
your marketing problems.

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