Make mobile a core component of your digital strategy. With Adobe Experience Manager, you can deliver contextually relevant, brand-consistent experiences everywhere your customers go. Create mobile websites and apps that look and perform great across every device. And manage the entire customer journey from a single place — so your marketing isn’t just multichannel, it’s omnichannel.
Create websites that automatically respond to each viewer’s device type, so you can deliver a consistent experience across desktop, tablet, and mobile using a single set of content and code.
Tailor the web experience specifically to the needs of your mobile users and help ensure easy access, readability, and navigation even on the smallest screens.
Streamline the delivery of content across all channels and make updates without relying on IT, so your customers always have relevant, personalized experiences on their mobile devices.
Among the greatest value-adds of Adobe Experience Manager is the concept of component reusability, with reuse extending across traditional and mobile platforms. We were able to trim down content for smartphones, giving ‘task-oriented’ functions, like paying a bill or checking outage areas, with great speed and ease.
— Scott Infante, manager of IT enterprise technologies, FirstEnergy