Adobe at 2008 NAB Show
With the explosion of video on the Internet, a massive shift is under way in how people experience video entertainment. Television programs are being viewed not only on TV sets but also on computer screens and mobile devices. Yet challenges in creating and profiting from next-generation content persist.
Join Adobe at the NAB Show April 11–17, 2008, in Las Vegas to learn more about Adobe's complete portfolio of video solutions for the broadcast, film, and post-production professional. Visit us at booth SL3220 in the Lower South Hall to celebrate our 15th year at NAB and experience our integrated, end-to-end solution that allows you to create content once, and then seamlessly distribute and monetize that content across the widest possible array of playback environments.
Adobe video powers the future of entertainment. Join us at NAB to see how.
Highlights
Adobe booth activities
Visit Adobe booth SL3220 in the Lower South Hall to get the lowdown on current Adobe products as well as sneak peeks of things to come.
The Adobe Theater offers a full schedule of 30-minute presentations by Adobe experts as well as broadcasters, filmmakers, and other professionals who depend on Adobe video products to realize their creative vision or reach their audience onscreen, online, or on device. Featured guest presenters include:
- Clark Graff, technical supervisor, GRAFF Network Services
- Paul Graff, visual effects supervisor and lead compositor, Digital Backlot, Los Angeles
- Ben Grossmann, visual effects supervisor and commercial director, The Syndicate, Los Angeles
- Richard Harrington, president, RHED Pixel
- Steve Holmes, creative director, Energi Design
- Thad Huston, product manager, AJA Video Systems
- Mitchell Linden, vice president of business development, Reality Digital
- Steve Martin, president and founder, Ripple Training
- Jacob Rosenberg, Filmmaker, Bandito Brothers
- Pete Scott, executive director of digital partnerships, Turner Sports
- Robert Stromberg, visual effects designer and supervisor, Digital Backlot, Los Angeles
- Anthony Vitagliano, creative lead, Digital Kitchen, Chicago
- Luisa Winters, instructor, Video Trainers
You can also see one-on-one product demonstrations, get answers to your technical questions at our Ask the Expert station, and experience the next generation of television in our Adobe® Media Player Living Room. A printed program guide, including the full theater schedule, will be available in the Adobe booth.
Win a Starbucks gift card!
We'll be giving away Adobe pins and T-shirts in our booth and at special events throughout the conference. If a member of our staff finds you on the show floor wearing an Adobe button or one of our special red T-shirts, we'll give you a $5 Starbucks gift card on the spot (while supplies last).
Featured workshops
Adobe software will be featured prominently in close to 50 conference sessions at the 2008 NAB Show. We've compiled a list of the Adobe-focused sessions, which you can download or print. Or browse the sessions online in the two conference tracks below.
Post | Production World
Friday–Wednesday, April 11–16
Now entering its fifth year, the Post | Production World Conference is the largest production and post-production educational conference in the world. Join media professionals looking for the latest information on both field production and post-production. Certified instructors and authors give valuable insight into new techniques that save time and money while generating impressive results. The conference is designed for all content creators and media professionals and covers software and hardware from many leading manufacturers, with special highlights of Adobe Creative Suite® 3 Production Premium.
New Media 2.0 Production
Monday–Tuesday, April 14–15
Harness the power of the Internet for increased distribution and new audiences. This exciting new conference will focus on the latest technology to create and deliver Internet-ready content. The program, covering Adobe Flash® Player video and new Adobe Media Player as well as the latest in delivery options for mobile devices, will teach effective techniques for video compression and developments in web technology. Sessions will help content creators obtain the highest quality media to reach the largest possible audience by examining recent developments such as social networks and video sharing.
Special offers
Stop by Adobe booth SL3220 in the Lower South Hall to take advantage of exclusive software discounts offered to NAB 2008 attendees.
Special offer for Avid Liquid, Liquid Pro, and Avid Xpress users: Buy a full version of Adobe Creative Suite 3 Production Premium or Adobe Premiere Pro CS3 and get a mail-in rebate for US$500 off Production Premium or US$300 off Adobe Premiere Pro.
