Predict and automate search, mobile, and PLA campaigns.
Simulate and quickly act upon the best and most profitable options in your search marketing strategy. Adobe Media Optimizer offers the most comprehensive campaign optimization through industry-leading forecast models, scalable campaign automation, and integration with Adobe Analytics.
Features of search management
Use sophisticated models to test and visualize the expected traffic and conversion for keywords, ad placements, and product targets.
Run models to determine the highest performing mix at varied spend levels across portfolios.
Validate assumptions with reports based on strong models and data from multiple channels.