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Developing multiplayer games for social networks
Playfish is a social games company that has built five of the ten most popular games on Facebook and logs more than 25 million active users each month. The game "Bowling Buddies" features stylish 3D graphics, easy controls, customized characters, and multiplayer challenges.
Why the Flash Platform worked
- The broad reach of the Adobe® Flash® Player runtime enables single-click access for millions of new users without requiring a plug-in installation.
- The superior design and development tools enabled development of a rich, interactive game.
- The Flash Platform supports integration with Facebook, MySpace, and other social networks.
- The Flash Platform facilitates rapid development and a faster time to market.
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Technologies Used
Adobe Flash Player
- Zero install required for over 98% of web-connected desktops
- Ability to deploy games that operate consistently across operating systems, browsers, and popular social networks
- Power and control required to build a great game using ActionScript® 3.0
Java
- Proprietary Java™ back end for supporting game play and managing user activity
Adobe Flash CS5 Professional
- Precise control of creative design for games
- Embedding of advertising (including video) enabled directly within the games
Flash Platform Architecture
See the Flash Platform technologies
used for this application in context.
Ecosystem
- Platform for bringing friends together in a social game
- Access to a large base of users and the potential for rapid, viral growth of application use
Papervision
- Immersive experience using a 3D framework delivered on Flash Player across browsers
