The Adobe® Marketing Cloud is a collection of analytic and reporting tools that provide insight into how online marketing initiatives perform, so your institution can make more informed decisions and create marketing programs that succeed in attracting and retaining students.
Key benefits |
Provide targeted user experiences across mobile, social, and community environments.
Through real-time segmentation, dashboards, and reports, gain a complete picture of how students are interacting with your institution.
Maximize the impact of media spend across and within channels — including mobile, social media and traditional — to yield the greatest returns.
Learn how to use Adobe products to automate and accelerate your digital marketing.
Murdoch University gains deeper insights into online interactions and boosts student application rates using the Adobe Online Marketing Suite, powered by Omniture.
* Estimates based on commercial prices listed in the online Adobe Store for non-education customers.