A seamless customer experience starts with well-connected tools.
Customers expect you to know about all the interactions they've had with you. But with different solutions handling different parts of their journey, this can be challenging. The Adobe and Microsoft partnership integrates your marketing and sales data, so you can get a complete view of your customer — and create a seamless experience for them — whether they are responding to your marketing campaigns or speaking with your sales team.
Unify your data to connect customer experiences at every interaction.
The partnership between Adobe and Microsoft gives marketers long-needed access to vital sales data that was once locked away. By integrating Adobe Campaign, part of Adobe Marketing Cloud, with Microsoft Dynamics 365 and Power BI, you can build experiences that customers are looking for — and give marketers the tools and insights they need.
Integrated customer view
Get a unified customer profile and infuse sales data into campaign executions.
More actionable reporting
Measure the impact of your cross-channel campaigns and the contribution marketing makes to the pipeline.
Better customer experiences
Connect all touch points to improve conversion, retention, customer loyalty, and lifetime value.