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Who
is Presedia and what do they do?
Presedia is a leading provider of online presentation and e-learning solutions
for online training, sales, marketing, and corporate communications. Privately-held
Presedia was founded in 1999 and is based in Sunnyvale, Calif.
Presedia’s flagship solution, Express, is a server-based communications,
presentation, e-learning, and training solution. Training departments and
line-of-business users in sales, human resources, and marketing use Express
to create, manage, deploy, and track presentation and training materials.
Among the many uses of Express are sales and channel training, employee
communication and development, compliance and certification, and product
training. |
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Why
has Macromedia acquired Presedia?
With the addition of Presedia Express,
Macromedia is extending its leadership in the
online communication, training, and e-learning
markets. Our market-leading desktop products
such as Macromedia Flash, Dreamweaver, and
Authorware have helped developers bring great
instructional content to the Internet. Now,
Presedia Express will help the organization
as a whole solve the business problems associated
with rapidly deploying and tracking instructional
content. |
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How
does this acquisition fit with the Macromedia
strategy of enabling the best digital experiences?
Macromedia is motivated by the belief
that great experiences build great businesses.
Our software already empowers millions of developers
and designers to create and deliver effective,
compelling, and memorable experiences—on
the Internet, on fixed media, mobile, and devices.
We believe that non-technical business users
have the same potential to create powerful
digital experiences, and that e-learning and
training is a key growth area for the coming
years. Today, Express joins Macromedia Contribute
in a growing family of Macromedia Information
Convenience solutions aimed at enabling non-technical
professionals to create and deliver great information
experiences without deep technical training. |
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What
are the terms of the deal?
The terms of the deal are not being
disclosed. |
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Will
the founders of Presedia take on roles at
Macromedia?
Presedia founders Kevin M. Lynch and
Keith Kitani, along with the entire Presedia
team, will join Macromedia and continue to
lead product line direction and development. |
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How
will this acquisition benefit Presedia customers?
Presedia customers will benefit from
increased integration with the market leading
technologies, solutions, and comprehensive
support programs offered by Macromedia. |
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How
will this acquisition benefit Macromedia
customers?
Express adds to the line of Information
Convenience solutions we started with Macromedia
Contribute. We believe these offerings complement
the solutions millions of designers and developers
create with our market-leading tools and servers.
It enables them to work with their customers
in new and exciting ways to create amazing
digital experiences. |
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How
does the Express technology work?
Express enhances office productivity
tools like Microsoft PowerPoint to create compelling
presentation and e-learning content that includes
annotated audio, quizzes, surveys, and polling.
Express integrates these elements into a streaming
Macromedia Flash application. The system tracks
and reports results, and can also be integrated
with existing learning management systems.
Express is offered either as a hosted or a
licensed solution. |
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Who
is the Express target customer?
Express is aimed at any business seeking
to cost-effectively and easily fill company-specific
communication, training, and education needs.
For example, Express lets an enterprise train
a globally dispersed team effectively, and
at little cost, by deploying one Presedia presentation
to all locations simultaneously. This presentation
and deployment solution enables companies to
seamlessly deliver their corporate communications
and e-learning materials on the broadest range
of Internet-connected computers and, in the
near future, PDAs and wireless devices such
as cell phones. |
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Who
uses Express today?
Global 2000 companies in the financial,
pharmaceutical, technical, and manufacturing
industries including Novell and Sprint already
use Express to address their rapid e-learning
needs. |
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How
does Express work with Macromedia's current
products?
Macromedia Flash is the delivery format
for Express presentations. You can expect further
integration with Macromedia products and technologies
in the months to come. |
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Can
I purchase Express today?
Yes, Express is available direct from
Macromedia. To request more information please
contact us at express@macromedia.com. |
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How
much does Express cost?
Express starts at $12,500 for up to
100 users (learners) on a hosted license per
year. Please contact Macromedia for pricing
information at buyexpress@macromedia.com. |
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Where
can I learn more about Express?
For now, please visit www.presedia.com for
detailed information on Express. When the Macromedia
and Presedia sites are merged, you will be
instantly redirected to www.macromedia.com. |
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I
am a current Presedia customer. How is my
hosted service affected?
Your hosted service remains unaffected
by this acquisition. You will continue to receive
the same excellent quality of service previously
provided by Presedia. |
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Is
my Presedia license still valid?
Yes. |
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How
do I buy now? Who do I contact?
To purchase Express, please contact buyexpress@macromedia.com. |
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Will
Macromedia direct sales be able to assist
me with purchasing Express?
Yes. Express is available through
Macromedia direct sales immediately. |
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Will
Express become part of the Macromedia Volume
Licensing Program?
We do not currently plan to offer
Express through the Macromedia Volume Licensing
Program. |
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Who
do I contact at Macromedia regarding partnering
around Express?
Please contact expressbizdev@macromedia.com. |
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I
am a partner of Macromedia. How do I get
information on Express?
For further information on Express,
please visit www.presedia.com.
Look for partner communications in the near
future. |
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Is
Express available via Macromedia resellers?
No, Express is a departmental and
enterprise-wide solution sold by the Macromedia
direct sales force. It is not currently available
through Macromedia resellers. |
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As
a Presedia customer, how will I now contact
technical support?
Presedia customers should contact
technical support by e-mailing supportexpress@macromedia.com.
You may also still e-mail support@presedia.com.
Over the next several weeks, Macromedia will
transition support for Presedia customers to
leverage Macromedia’s robust support
infrastructure. |
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Will
the terms of my technical support contract
remain the same?
Yes. |
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Will
Macromedia be able to respond to my support
requests as quickly as Presedia?
Macromedia is committed to delivering
the same high-quality and timely support currently
experienced by Presedia customers. |
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Can
I buy Macromedia Support Programs for Express?
Macromedia will introduce new support
programs to cover Express in the near future. |
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Will
Macromedia offer a Support Center for Express?
Yes, in the near future. In the meantime,
existing support resources for Express will
continue to be available. |
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Will
Macromedia create an online forum for Express?
Yes, we will establish an online community
for Express over the next few weeks. |
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If
I have feature requests, comments, or questions
about Express, where can I send them?
Please contact express@macromedia.com for
any feature requests, comments, or questions. |
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I
am a Presedia customer, how do I contact
customer service?
Presedia customers should continue
to contact customer service by e-mailing supportexpress@macromedia.com.
You may also still e-mail support@presedia.com.
We will announce additional support options
in the near future. |
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Will
Macromedia use personal information that
I have supplied to Presedia for promotional
purposes?
Macromedia will honor the commitments
of Presedia as it relates to the use of personal
or other information that has been provided
to Presedia in the past. Be assured that
Macromedia takes very seriously the issue
of the privacy of its customers and prospective
customers. For information on Macromedia’s
policies, you may find the Macromedia privacy
policy at www.macromedia.com/help/privacy.html.
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