Smart social marketers know that good content adds up to good business results. As the leader in social analytics technology, Adobe® Social helps you see and predict what customers like, talk about, and share most. Adobe Social monitors over 100 engagement metrics, filters social listening data by keywords and sentiment, and ties it all back to website activity so you can see which days, times, and types of content spark the most engagement.
Discover what types of posts drive the most likes, retweets, and shares across your social networks so you can optimize your strategies to drive the greatest results.
Use filters to sort posts by platform, data range, type, and content to compare performance and identify trends.
With predictive insights, you can see how well a post will perform before you publish it. Adobe Social also gives you recommendations on ways to improve your posts.
Monitor competitor social pages and posts to gauge your brand performance, learn best practices, and capitalize on opportunities.