The search is never over. But it can be automated.
Simulate and quickly act upon the best and most profitable options in your search marketing strategy.
Automate search, shopping, and retargeting campaigns.
Adobe Media Optimizer offers the most comprehensive campaign optimization through industry-leading forecast models, scalable campaign automation, and integration with Adobe Analytics.
Features of search management.
Use sophisticated models to test and visualize the expected traffic and conversion for keywords, ad placements, and product targets.
Run models to determine the highest performing mix at varied spend levels across portfolios.
Model accuracy reports
Validate assumptions with reports based on strong models and data from multiple channels.
Optimize SEM results with integrated analytics.
Learn how to combine real-time analytics and search data to predict SEM results and optimize campaigns.