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Digital Marketing Suite /

Adobe Discover

Get to know your visitors Adobe Discover gives you real-time visitor insights and behavior. Download product overview ›

Reveal visitor insights through web analytics segmentation

Adobe® Discover® delivers a comprehensive, multidimensional view of customers that enables marketers to make accurate, timely, and insightful decisions — improving the performance of their business.

Digital marketing challenges

Marketers often find themselves challenged by a lack of tools to help them visualize, understand, and give context to the millions of transactions taking place on their digital properties. Without a context, they are at a disadvantage when trying to make business decisions based on data.

Solution

Adobe Discover provides web analysts and digital marketers with the deepest insights and most concise web analytics marketing segmentation as revealed by unlimited real-time visitor information.

Resources

Discover product overview

Discover product overview

Download the overview › 

Using personas to skyrocket conversion

Using personas to skyrocket conversion

Download now ›

  • Benefits
  • Features
  • Adobe Digital Marketing Suite integration
    Facilitate more effective integration between analysis, conversion, and optimization with actionable segments based on the same definition among Adobe SiteCatalyst®, Adobe Discover, and Adobe Test&Target™.
  • Multidimensional site analysis
    Visualize complex, nonlinear site navigation by customer segment using color, size, position, movement, and volume.
  • Unlimited real-time segmentation
    Compare several customer segments and key performance metrics to quickly identify new valuable segments and increase the value of existing segments across channels.
  • Multireport workspace analysis
    Easily manage and conduct complex multiple-report analysis in a single workspace, enabling side-by-side comparisons.
  • Advanced fallout reports
    Dynamically build and analyze online conversion processes on multiple pages.
  • Mobile segment reports
    Gain deep insight into mobile visitor behavior such as comparing mobile conversion with web conversion and keyword searching by mobile visitors compared to web visitors.
  • Social referrer types
    Understand the impact that various types of social media referrers have on visitor experiences.

Learn more about the privacy practices of Adobe Discover.

Adobe Discover

Find out more about Adobe Discover.

Adobe Discover
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