Authorized partners
PointRoll
Since 2000, PointRoll has powered creative and effective online ads that have helped clients across a variety of verticals — including automotive, pharmaceutical, consumer packaged goods, entertainment, financial services, telecommunications, retail, and real estate — solve problems unique to their business. In addition to building brand and increasing awareness, PointRoll's rich media solutions are used to:
- Recruit participants for clinical trials
- Facilitate real-time inventory search and display
- Prequalify leads
- Raise funds for political candidates and causes
- Drive voter turnout
- Create a wider distribution network for existing and original video assets than television affords
- Engage users
With PointRoll technology, consumers are able to interact with an ad just as rich and full-featured as a website, without leaving the content they were already browsing. The result: improved ad effectiveness, without the negative experience associated with other intrusive technologies, such as pop-ups or interstitials. The company's innovation and superior service have made PointRoll the undisputed industry leader, serving nearly 60 percent of all rich media ads in 2007.
Eyeblaster
Eyeblaster is a global leader in campaign management, empowering agencies, advertisers, and publishers with a comprehensive solutions to plan, create, execute, and measure advertising across digital channels.
EyeWonder
EyeWonder, Inc., is interactive digital advertising's fastest-growing innovator, empowering brands and advertisers to leverage the industry's most comprehensive creative capabilities for online campaigns that are proven to deliver richer results. Headquartered in Atlanta, Georgia, the company offers pioneering technology that enables advertisers and agencies to focus their energy on producing strong interactive ad campaigns that reach across more of today's top browsers, operating systems, and video players. Moreover, EyeWonder delivers results. A 2006 Dynamic Logic study found that the EyeWonder-powered campaigns generate a 65 percent increase in aided brand awareness and a 34 percent increase in message association, and that EyeWonder leads all other top rich media providers in generating increased lift in three out of four core brand metrics.
EyeWonder services the world's top agencies and brands, and its rich media and interactive video ad products are accepted by more than a thousand online publishers, including Yahoo!, AOL, and MSN. Visit the website for more information on EyeWonder's interactive digital advertising solutions.
Panache
Panache helps premium video publishers make Internet-distributed video into a profitable and sustainable business with a comprehensive ad platform. The company simplifies all aspects of premium publishers' direct ad sales business, resulting in increased ad inventory and full ad loads. Panache's platform includes ad products, ad product planning, ad fulfillment workflow technology, and visually represented ad effectiveness reporting.
Unicast
Unicast provides many of the world's leading brands with highly engaging online advertising and interactive rich media marketing services, including campaign strategy and management, creative, media planning, deployment, and full reporting and analytics. Since its initial work as a pioneer of Internet video advertising formats, Unicast has specialized in working with publishers to develop and support innovative advertising solutions. It continues to provide metrics for compelling new interactive marketing experiences, enabled by groundbreaking advertising platforms like Adobe Media Player.
VoloMedia
Founded in 2005, VoloMedia is the leading provider of advertising, metric, and reporting solutions for downloadable media, both video and audio. The company is located in Mountain View, California, and is funded by Mayfield Fund, Sutter Hill Ventures, and Worldview Technology Partners. The company's patented VoloMedia Bridge™ is used by some of the largest media companies as an invaluable component of their measurement and monetization strategies.
YuMe Networks
YuMe is the first dedicated broadband video advertising network built exclusively for the new web video world, providing advertisers and publishers the unprecedented ability to identify, classify, and track content to ensure brand safety, contextual relevance, controlled syndication, and consistent delivery across all digital media platforms — personal computer, mobile, TV — whether streamed or downloaded. With YuMe, advertisers get access to more than 300 million video streams per month and a suite of interactive ad placements that go beyond preroll and provide real-time creative and performance optimization.
YuMe is a privately held company backed by Khosla Ventures, Accel Partners, BV Capital, and DAG Ventures. YuMe is headquartered in Redwood City, California. Visit the website for more information.
