Consistent and managed correspondence
Research has shown that nearly 80% of consumers ended a business relationship due to poor customer service, with half turning to a competitor. Effective customer communication is especially challenging when thousands of emails, letters, welcome packets, reports, brochures, policies, and contracts go out every month.
Make every communication matter
Each customer experience builds a relationship with your business. You can transform how you communicate with your customers to drive sustainable, profitable relationships. Turn one-way communications into an interactive two-way channel by enabling your customers to fill in the appropriate information and submit it back to continue the process eliminating wasteful paper submissions. With more personalized and efficient correspondence, it’s easier for customers to sign up, enroll, and engage with your company than ever before.
Generate trusted, high-impact correspondence
The Adobe Correspondence Management Solution centralizes and manages the creation and delivery of correspondence to make every interaction right for your customers and best for your business. It enables you to quickly assemble correspondence from both preapproved and custom-authored content in a streamlined process from creation to archival. As a result, your customers get the right communication at the right time in the right way: timely, accurate, convenient, secure, and relevant. And your business maximizes the value of customer interactions and minimizes cost and risk with a streamlined process.
Solution benefits
- Engage customers and increase loyalty and revenue with relevance and interactivity.
- Reduce costs by streamlining communications for ease, speed, and productivity.
- Increase control and drive consistency for compliance, security, and brand integrity.
Info to go
Download a portfolio of information that explains how technology can help you improve customer communications.
Correspondence management solution portfolio (PDF: 500K )Best practice guide
The Forrester Wave™: Document Output for Customer Communications Management, Q3 2011:
In a detailed look at the DOCCM space, Forrester names Adobe a leader.
For developers
Build applications for correspondence management with this solution, which offers:
- A supported and upgradeable framework
- Best practice methodologies
- Extensive technical documentation
- Deployable and extensible code
