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Students with Web Skills: Perfect Candidates for IT Jobs

There is a shortage of IT workers. An April 2000 study by the Information Technology Association of America estimates that one in every dozen jobs is vacant, and finds that employers cope by hiring temporary or contract employees. High school and college students who have gained Web skills using Macromedia's products are perfect candidates for such jobs. Firms may be persuaded to utilize student interns, for example, or otherwise hire Web-savvy students as contractors.

Indeed, "Bridging the Gap: Information Technology Skills for a New Medium" reports that relevant background knowledge and hands-on experience are the top two skills sought by employers. Moreover, E-business and interactive media are not only "stealing headlines," but workers as well: "Demand for workers with Web-related talents is now almost 13 percent of all IT jobs." Around 1.6 million new jobs for IT workers were created in 2000.

College graduates with Web skills have a clear advantage when applying for such jobs. The average IT firm has six times more jobs for Web developers than a non-IT firm would have. These companies have employed many mature high school students with Web-specific skills, as well as college students and recent graduates—and the trend shows no sign of change.

For more information, read Bridging the Gap: Information Technology Skills for a New Medium.


Web Design Job Market Friendly To Students

Senior high school and older students with experience in Web production or design enjoy a friendly employment environment. The U.S. Department of Labor's "Report on the American Workforce 1999" indicates that for over seven years of economic expansion the labor market has had shortages such as the lack of skilled IT workers that's been widely reported by the press.

Employers are responding by increasing their recruitment efforts. This might include searching on high school or college campuses for candidates to fill Web-related jobs. From such data, it seems reasonable to conclude that Web-skilled students would have bright employment prospects. "Those workers who have gained skills that are in demand have been increasingly well rewarded," states the conclusion of "Report on the American Workforce 1999."

Web site production and design are certainly among the skills most in demand, and students are in a good position to fill many jobs. Often able to work from home or a dorm room, students are naturally comfortable with the quick pace of Web time and very accommodating of odd schedules.

See the Report on the American Workforce 1999.


Marketing & Sales Industry Ripe for Web-Skilled Students

The Bureau of Labor Statistics "Occupational Outlook Handbook: 2000-01" projects that the Marketing & Sales industry will employ some 17.6 million workers by 2008. The industry is especially ripe for Web-skilled students, such as those with hands-on experience using Macromedia's products.

For example, in U.S. News & World Report magazine's November 1, 1999, cover story, "2000 Career Guide," e-commerce companies alone are projected to spend $22.2 billion on advertisements by 2004. They list Web Promotions Producer as one of their 21 "hot job tracks" for 2000. Being skilled in programs like Macromedia Director or Macromedia Flash and knowing HTML and Java are advantages. Pay for such jobs ranges from $30,000 to over $80,000 per year for a full-time position, depending on experience.

Review the U.S. News & World Report 2000 Career Guide and the Bureau of Labor Statistics Occupational Outlook Handbook.