Improve results with data you already capture.


Drive more accurate campaign predictions and better performance by using conversion and engagement data from Adobe Analytics. Adobe Media Optimizer pulls in the rich analytics data in real time to create digital marketing’s most highly optimized modeling system.


Read the capability spotlight ›

Features of integrated analytics

Bidirectional data flow

Let ad campaigns inform — and be informed by — other digital marketing efforts. Exchange data with Adobe Analytics in real time.

Accurate predictions

Predictive models informed by engagement and conversion data are more accurate and drive better performance.

Save time and improve reliability

By drawing upon engagement insights, you won’t have to manage or monitor unstable or unreliable feed and merge processes.

Additional resources

Angie's List customer story

Learn how Angie’s List uses Adobe to optimize search bidding and lower the cost per acquisition.
Download now ›

Learn about the challenges digital advertisers face and the way Adobe Media Optimizer addresses them.

Learn how Adobe Media Optimizer addresses many of the challenges digital advertisers face.
Download solution overview ›

Boost SEM results with integrated analytics.

Discover the trends that are driving exceptional customer experiences — and the tools you need to gain a competitive edge.

Adobe Marketing Cloud is the answer to
your marketing problems.

    Follow us on Twitter


    Like us on Facebook


    Follow us on LinkedIn

Get in touch with a specialist to find out how Adobe can help you get more out of your marketing programs.

or call 877-273-6669