Официальные документы

The Forrester Wave: Online Testing, Q3 2010

In Forrester's first-ever Wave Report for online testing products, Adobe® Test&Target™ had the highest-rated product strategy and one of the highest current product offerings ratings.

Poor Online Customer Experience Creates Disloyal Customers

Forrester Research (Jul 01, 2010)

Vendors, like their clients, believe they provide poor online experiences, and even though they escalate their customer experience to executives, they're not happy with the progress.

Gartner: Magic Quadrant for Enterprise Content Management

Toby Bell, et al (Nov 16, 2010)

“ECM offerings remain in demand as organizations embrace the vision of managing content assets throughout their lifecycle.”

Customer Experience Lies Beyond Service Improvements

Forrester Research (May 31, 2011)

Satisfaction at all steps across the customer lifecycle is low. Fixing the research and purchase processes, specifically, represents a big opportunity for vendors.

Use IT to Deliver a Superior Customer Experience — and Beat the Competition

Adobe Systems, IDG

IT plays an instrumental role in the customer experience. By focusing on automation and self-service applications, CIOs will give their companies a competitive edge.

Customer Experience: Why IT Can’t Stand Still

Adobe Systems, IDG

With growing reliance on online interactions, companies are competing to provide a better and more cost-effective online experience that meets customers’ needs.

The experience factor

Forrester Consulting (May 18, 2011)

Commissioned research by Forrester Consulting proves that frustrating online experiences cost companies profits and loyalty.

How to create a compelling customer experience

CIO magazine, Adobe (May 23, 2011)

View a webcast by CIO magazine with Adobe senior vice president Rob Tarkoff and financial services company Investment Café on today's customer experience imperative.

Magic Quadrant for Business Process Management Suites, 2010

Jim Sinur, Janelle B. Hill (Oct 18, 2010)

Magic Quadrant for Web Conferencing, 2010

David Mario Smith (Nov 04, 2010)

Financial Services Companies: Poor Customer Experience Hurts The Bottom Line

Forrester Research (Jun 01, 2010)

Financial services companies lose business because of bad customer experience, and while customer experience is worst in the financial services industry, these problems are fixable.

Customer Experience is an International Challenge

Forrester Research (May 01, 2010)

Globally, companies are losing business because of bad customer experiences, and while expectations and satisfaction differ across world markets, one thing is clear: European companies are out of touch.

The Forrester Wave: Online Testing, Q2 2010

Forrester Research (May 24, 2011)

In this 60-criteria evaluation of web conferencing vendors, Adobe is recognized as a Leader. Forrester states, "Adobe offers the best user experience."

Does HTML 5 Herald the End of RIA Plug-ins? Not Really

Forrester Research (Apr 21, 2010)

Ultimately, HTML5 and RIA platforms will be complementary technologies, and enterprise development shops will need to invest in both approaches to deliver expressive applications that combine reach and richness.

The State of the Customer Experience

Forrester Research (Feb 19, 2010)

To understand what companies are up to in their customer experience endeavors, Forrester surveyed 141 executives from large North American firms.

Rating Customer Service Experiences

Forrester Research (Jan 28, 2010)

In this study, consumers evaluate customer service experiences across 14 industries.

Customer Experience Index

Forrester Research (Jan 11, 2010)

Forrester's third annual Customer Experience Index analyzes the degree to which firms are effective at delivering good customer experiences and provides recommendations for building a customer experience discipline.

Business Strategy: Next-Generation Digital Services Survey Results — Corporate Banking

Financial Insights, an IDC company (Nov 01, 2009)

The future of digital services will not be about transacting; instead, it will be about interacting with clients.

Executive Summary: The Distance Education and eLearning Landscape

Wainhouse Research (Dec 01, 2009)

After extensive review of the education and distance learning market, focusing on whiteboards, web conferencing, and web tools, Adobe is recognized as a leader, with analysts stating, "Adobe has a lock on the tools necessary for creating compelling..

Adobe Continues Drive to Remake Complex Business Processes with Release of LiveCycle Enterprise Suite 2

IDC (Dec 01, 2009)

Even with the challenging economy, the messages and capabilities of Adobe's newest LiveCycle release should make companies stand up and take notice. The ease of use exemplified by numerous social computing frameworks and their interface need to become the

MarketScope for Ajax Technologies and Rich Internet Application Platforms

Gartner (Dec 09, 2011)

Ajax technologies and rich Internet application platforms are moving from the early-adopter phase of market evolution to midstage enterprise-level adoption.

Best Practices in User Experience (UX) Design

Forrester Research (Sep 04, 2009)

Forrester offers a set of development best practices for providing compelling user experiences.

Improve bottom line by creating positive customer experiences

Forrester Research

Negative customer experiences have been found to have a direct impact on a customer's likelihood to purchase and recommend an institution's products.

Using Technology to Engage Retail Banking Customers

Gallup Consulting (Jun 07, 2011)

Learn what others are doing to establish meaningful bonds with customers across multiple channels - like the web, RIAs and mobile devices.

Waters article: Kids in a candy shop

Waters (Sep 09, 2011)

JP-Morgan's broker-dealer services division uses rich Internet technology to re-architect its broker workstation.

Bank Systems & Technology interview with Adobe

Bank Systems & Technology (Jun 07, 2011)

Banks are implementing systems to improve compliance, risk management, and operational efficiency.

FST executive interview

Financial Services Technology

FST talks with Adobe about the benefits of making a connection with your customers

FST industry insight

Financial Services Technology

FST talks with Adobe about managing electronic documents

Digital Services: Building a Foundation for User Experience

Adobe, Financial Insights

One of the ways financial institutions are differentiating themselves and improving client satisfaction is with investment in digital services.

Business as Usual? The Future of IT Investment in Retail Banking

Datamonitor (Mar 09, 2011)

This paper explores how to understand the effects of the financial crisis on technology priorities.

Customer Onboarding, Best Practices

Forrester Research (Apr 27, 2009)

Applying best practices to customer onboarding can help business process and apps professionals save money and even help push green IT forward.

Why CIOs must create compelling customer experiences

Adobe

Watch commentary on new research about the benefits and drivers of delivering superior customer interactions with Adobe president and CEO, Shantanu Narayen, and Karl Gouverneur, CTO of Northwestern Mutual.

The CIO's Mandate: Creating Compelling Customer Interactions

Adobe, IDG

Read the latest from Adobe and IDG research to understand how companies must create a consistent, relevant customer experience using technology across all communications channels.

Use IT to Deliver a Superior Customer Experience — and Beat the Competition

Adobe, IDG

Read the latest from Adobe and IDG research on the instrumental role IT plays in the customer experience. By focusing on automation and self-service applications, CIOs will give their companies a competitive edge.

Exceptional Customer Experience: How to Turn Customers into Advocates

Adobe (Jun 01, 2010)

Customer expectations have never been higher. Learn how your organization can deliver the experiences required to acquire, keep, and cultivate your customer base.

Day acquisition FAQ

Adobe (May 18, 2011)

Learn more about Adobe's acquisition of Day Software, a market leader in next-generation web content management.

Online Collaboration and Training for Financial Services

Adobe

This paper explores how several customers are using Adobe® Connect™ software to solve online collaboration and web conferencing challenges in the financial services industry today.

Correspondence management solution portfolio

Adobe

This paper explores how generating and managing communication with Adobe solutions can improve customer acquisition and retention for financial services firms.

Making the case for PDF/A and Adobe® Acrobat®

Adobe

Today, organizations are embracing the need for digital archiving. Governments are defining regulatory

Making the case for PDF/A and Adobe LiveCycle®

Adobe

If you’re like most IT or compliance professionals today, the need for digital archiving is clear but you’rewondering how you’re going to make it work.

PDF/A-1 in Acrobat 9 and LiveCycle ES

Adobe (Mar 09, 2011)

This technical document answers some key questions about the generation and validation of PDF/A.

Electronic forms white paper

Adobe (Aug 09, 2012)

Adobe for banking solution portfolio

Adobe

Learn more about Adobe's solutions for banking in this series of briefs.

Digital services for banking

Adobe, Financial Insights

Learn more about how your institution can provide a robust and coherent digital services strategy in this series of papers

Account enrollment solution portfolio

Adobe

Get the details on how you can make it easier for customers to open accounts and enroll for new products and services.

Branch servicing solution brief

Adobe

Download this PDF portfolio for details on how you can use technology to improve customer interactions in the branch.

Agent productivity solution portfolio

Adobe

Download this PDF portfolio for details on how you can enable your agents to maximize every customer relationship.

Broker productivity solution portfolio

Adobe

Download this PDF portfolio for details on how you can enable your brokers to maximize every customer relationship.

Claims processing solution portfolio

Adobe

Download this PDF portfolio for details on how you can use technology to streamline and simplify claims for everyone involved.

eMortgage enablement solution portfolio

Adobe

Download this PDF portfolio for details on how you can use technology to automate and streamline the mortgage process

Consumer loan automation solution portfolio

Adobe

Download this PDF portfolio for details on how you can accelerate loan processing from origination to fulfillment.

Commercial loan automation solution portfolio

Adobe

Download this PDF portfolio for details on how you can accelerate loan processing from origination to fulfillment.

Adobe for capital markets solution portfolio

Adobe

Download this PDF portfolio for details on how you can use technology to get the highest return on your investment in customer relationships.

Adobe for insurance solution portfolio

Adobe

Download this PDF portfolio for details on how you can use technology to maximize every customer relationship.

Digital services for insurance

Adobe

Learn more about ways your institution can provide a robust and coherent digital services strategy.

iStatements solution brief

Adobe

Interactive statements help financial services firms boost profitability, improve customer satisfaction

Digital Services Play a Key Part in Customer Acquisition and Retention for Retail Banks

Adobe, Financial Insights (Jun 01, 2011)

This paper compares customers’ use of and satisfaction with specific digital products available and defines those that stand out as needing further investment.

Both Businesses and Bankers See the ROI of Digital Services for Commercial Banks

Adobe, Financial Insights

As banks jockey for position and businesses seek not only a safe harbor for their deposits but also a bank with which it is easy to do business, digital services are a high priority.

Digital Services Play a Key Role for Insurers and Agents

Adobe, Financial Insights

In the spring of 2009, Financial Insights conducted a survey of insurance agents/brokers from the United States, the United Kingdom, France, and Germany on financial digital services.

Citizen and social services portfolio

Adobe (May 25, 2011)

Download this PDF portfolio for details on how to streamline and simplify the intake and correspondence process to increase constituent access to services.

Tax and revenue management portfolio

Adobe

Download relevant white papers, solution briefs, or datasheets for tax and revenue management authorities.

Justice and public safety portfolio

Adobe

Download this PDF portfolio for details on how to enhance collaboration and create efficiencies that improve public service.

Defense and intelligence portfolio

Adobe

Download this PDF portfolio for details on how to accelerate team decision-making and provide critical training regardless of where people are located

Benefits and services delivery solution portfolio

Adobe

Download this PDF portfolio for details on how to streamline and simplify the intake and correspondence process to increase constituent access to services.

Tax filing and processing solution portfolio

Adobe

Download this PDF portfolio for white papers, solution briefs, and datasheets about Adobe solutions for tax filing and processing.

Courts automation solution portfolio

Adobe

Download this PDF portfolio for details about Adobe solutions for courts automation.

Training and collaboration solution portfolio

Adobe

Download this PDF portfolio for details on how to streamline collaboration with robust web conferencing and create and deliver prerecorded, self-paced, or live training.