Adobe mobile services give you comprehensive metrics and deep insights about app user engagement. Understand how often people download and launch your app, what paths they take, and if their interactions drive monetization.
App usage reports include lifecycle metrics for your apps. See trends for users, launches, average session length, and crashes.
Discover which screens and UI elements are used most often, and identify where users “fall out” of the conversion funnel.
Understand how many users revisit an app from one, seven, or 28 days after its first launch. Learn if user segments are disengaging with the app over time.
Unify metrics from the various app stores where your apps are published, and get info on the number of downloads, revenue, and ranking of your apps.
Find where your app users are launching your mobile experiences by GPS location or points of interest.
We learned that approximately 60% of EpicMix users are consuming mobile content, and we can further determine which devices they are using, as well as if they are using the mobile optimized site or the app.
— Nancy Koons, senior manager of web analytics at Vail Resorts