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Analysts reports
Gartner Magic Quadrant for Web Content Management, 2011
Mick MacComascaigh, et al (Nov 10, 2011)
Learn about the four major trends shaping the WCM market and why Gartner ranks Adobe a leader.
The Forrester Wave: Online Testing, Q3 2010
Forrester Research
In Forrester's first-ever Wave Report for online testing products, Adobe® Test&Target™ had the highest-rated product strategy and one of the highest current product offerings ratings.
The Forrester Wave™: Web Content Management for Online Customer Experience, Q3 2011
Forrester Research (Nov 14, 2011)
In a detailed look at the WCM space, Forrester names Adobe a leader.
Poor online customer experience creates disloyal customers
Forrester Research (Jul 01, 2010)
Vendors, like their clients, believe they provide poor online experiences, and even though they escalate their customer experience to executives, they're not happy with the progress.
Gartner: Magic Quadrant for Enterprise Content Management
Toby Bell, et al (Nov 16, 2010)
“ECM offerings remain in demand as organizations embrace the vision of managing content assets throughout their lifecycle.”
Customer Experience Lies Beyond Service Improvements
Forrester Research (May 31, 2011)
Satisfaction at all steps across the customer lifecycle is low. Fixing the research and purchase processes, specifically, represents a big opportunity for vendors.
Use IT to Deliver a Superior Customer Experience — and Beat the Competition
Adobe Systems, IDG (Jul 11, 2011)
IT plays an instrumental role in the customer experience. By focusing on automation and self-service applications, CIOs will give their companies a competitive edge.
Customer Experience: Why IT Can't Stand Still
Adobe, IDG (Jul 11, 2011)
With growing reliance on online interactions, companies are competing to provide a better and more cost-effective online experience that meets customers’ needs.
The experience factor
Forrester Consulting (May 18, 2011)
Commissioned research by Forrester Consulting proves that frustrating online experiences cost companies profits and loyalty.
How to create a compelling customer experience
CIO magazine, Adobe (May 23, 2011)
View a webcast by CIO magazine with Adobe Senior Vice President Rob Tarkoff and financial services company Investment Café on today's customer experience imperative.
Magic Quadrant for Business Process Management Suites, 2010
Jim Sinur, Janelle B. Hill (Oct 18, 2010)
Magic Quadrant for Web Conferencing, 2010
David Mario Smith (Nov 04, 2010)
Financial Services Companies: Poor Customer Experience Hurts The Bottom Line
Forrester Research (Jun 01, 2010)
Financial services companies lose business because of bad customer experience, and while customer experience is worst in the financial services industry, these problems are fixable.
Customer Experience is an International Challenge
Forrester Research (May 01, 2010)
Globally, companies are losing business because of bad customer experiences, and while expectations and satisfaction differ across world markets, one thing is clear: European companies are out of touch.
The Forrester Wave™: Document Output for Customer Communications Management, Q3 2011
Forrester Research (Sep 14, 2011)
In a detailed look at the DOCCM space, Forrester names Adobe a leader.
The Forrester Wave: Web Conferencing, Q2 2010
Forrester Research
In this 60-criteria evaluation of web conferencing vendors, Adobe is recognized as a Leader. Forrester states, "Adobe offers the best user experience."
Does HTML 5 Herald the End of RIA Plug-ins? Not Really
Forrester Research (Apr 21, 2010)
Ultimately, HTML5 and RIA platforms will be complementary technologies, and enterprise development shops will need to invest in both approaches to deliver expressive applications that combine reach and richness.
The State of the Customer Experience
Forrester Research (Feb 19, 2010)
To understand what companies are up to in their customer experience endeavors, Forrester surveyed 141 executives from large North American firms.
Rating Customer Service Experiences
Forrester Research (Jan 28, 2010)
In this study, consumers evaluate customer service experiences across 14 industries.
Customer Experience Index
Forrester Research (Jan 11, 2010)
Forrester's third annual Customer Experience Index analyzes the degree to which firms are effective at delivering good customer experiences and provides recommendations for building a customer experience discipline.
Business Strategy: Next-Generation Digital Services Survey Results — Corporate Banking
Financial Insights, an IDC company (Nov 01, 2009)
The future of digital services will not be about transacting; instead, it will be about interacting with clients.
Executive Summary: The Distance Education and eLearning Landscape
Wainhouse Research (Dec 01, 2009)
After extensive review of the education and distance learning market, focusing on whiteboards, web conferencing, and web tools, Adobe is recognized as a leader, with analysts stating, "Adobe has a lock on the tools necessary for creating compelling..
Adobe Continues Drive to Remake Complex Business Processes with Release of LiveCycle Enterprise Suite 2
IDC (Dec 01, 2009)
Even with the challenging economy, the messages and capabilities of Adobe's newest LiveCycle release should make companies stand up and take notice. The ease of use exemplified by numerous social computing frameworks and their interface need to become the
MarketScope for Ajax Technologies and Rich Internet Application Platforms
Gartner (Dec 09, 2011)
Ajax technologies and rich Internet application platforms are moving from the early-adopter phase of market evolution to midstage enterprise-level adoption.
Best Practices in User Experience (UX) Design
Forrester Research (Sep 04, 2009)
Forrester offers a set of development best practices for providing compelling user experiences.
Improve bottom line by creating positive customer experiences
Forrester Research
Negative customer experiences have been found to have a direct impact on a customer's likelihood to purchase and recommend an institution's products.
Using Technology to Engage Retail Banking Customers
Gallup Consulting (Jun 07, 2011)
Learn what others are doing to establish meaningful bonds with customers across multiple channels - like the web, RIAs and mobile devices.
Waters article: Kids in a candy shop
Waters (Sep 09, 2011)
JP-Morgan's broker-dealer services division uses rich Internet technology to re-architect its broker workstation.
Bank Systems & Technology interview with Adobe
Bank Systems & Technology (Jun 07, 2011)
Banks are implementing systems to improve compliance, risk management, and operational efficiency.
FST executive interview
Financial Services Technology
FST talks with Adobe about the benefits of making a connection with your customers
FST industry insight
Financial Services Technology
FST talks with Adobe about managing electronic documents
Digital Services: Building a Foundation for User Experience
Adobe, Financial Insights
One of the ways financial institutions are differentiating themselves and improving client satisfaction is with investment in digital services.
Business as Usual? The Future of IT Investment in Retail Banking
Datamonitor (Mar 09, 2011)
This paper explores how to understand the effects of the financial crisis on technology priorities.
Customer Onboarding, Best Practices
Forrester Research (Apr 27, 2009)
Applying best practices to customer onboarding can help business process and apps professionals save money and even help push green IT forward.
Adobe POV
Why CIOs must create compelling customer experiences
Adobe
Watch commentary on new research about the benefits and drivers of delivering superior customer interactions with Adobe president and CEO, Shantanu Narayen, and Karl Gouverneur, CTO of Northwestern Mutual.
The CIO's Mandate: Creating Compelling Customer Interactions
Adobe, IDG
Read the latest from Adobe and IDG research to understand how companies must create a consistent, relevant customer experience using technology across all communications channels.
Use IT to Deliver a Superior Customer Experience — and Beat the Competition
Adobe, IDG
Read the latest from Adobe and IDG research on the instrumental role IT plays in the customer experience. By focusing on automation and self-service applications, CIOs will give their companies a competitive edge.
Exceptional Customer Experience: How to Turn Customers into Advocates
Adobe (Jun 01, 2010)
Customer expectations have never been higher. Learn how your organization can deliver the experiences required to acquire, keep, and cultivate your customer base.
Day acquisition FAQ
Adobe (May 18, 2011)
Learn more about Adobe's acquisition of Day Software, a market leader in next-generation web content management.
Online Collaboration and Training for Financial Services
Adobe
This paper explores how several customers are using Adobe® Connect™ software to solve online collaboration and web conferencing challenges in the financial services industry today.
Correspondence management solution portfolio
Adobe
This paper explores how generating and managing communication with Adobe solutions can improve customer acquisition and retention for financial services firms.
Making the case for PDF/A and Adobe® Acrobat®
Adobe
Today, organizations are embracing the need for digital archiving. Governments are defining regulatory
Making the case for PDF/A and Adobe LiveCycle®
Adobe
If you’re like most IT or compliance professionals today, the need for digital archiving is clear but you’rewondering how you’re going to make it work.
PDF/A-1 in Acrobat 9 and LiveCycle ES
Adobe (Mar 09, 2011)
This technical document answers some key questions about the generation and validation of PDF/A.
Electronic forms white paper
Adobe (Aug 09, 2012)
Adobe for banking solution portfolio
Adobe
Learn more about Adobe's solutions for banking in this series of briefs.
Digital services for banking
Adobe, Financial Insights
Learn more about how your institution can provide a robust and coherent digital services strategy in this series of papers
Account enrollment solution portfolio
Adobe
Get the details on how you can make it easier for customers to open accounts and enroll for new products and services.
Branch servicing solution brief
Adobe
Download this PDF portfolio for details on how you can use technology to improve customer interactions in the branch.
Agent productivity solution portfolio
Adobe
Download this PDF portfolio for details on how you can enable your agents to maximize every customer relationship.
Broker productivity solution portfolio
Adobe
Download this PDF portfolio for details on how you can enable your brokers to maximize every customer relationship.
Claims processing solution portfolio
Adobe
Download this PDF portfolio for details on how you can use technology to streamline and simplify claims for everyone involved.
eMortgage enablement solution portfolio
Adobe
Download this PDF portfolio for details on how you can use technology to automate and streamline the mortgage process
Consumer loan automation solution portfolio
Adobe
Download this PDF portfolio for details on how you can accelerate loan processing from origination to fulfillment.
Commercial loan automation solution portfolio
Adobe
Download this PDF portfolio for details on how you can accelerate loan processing from origination to fulfillment.
Adobe for capital markets solution portfolio
Adobe
Download this PDF portfolio for details on how you can use technology to get the highest return on your investment in customer relationships.
Adobe for insurance solution portfolio
Adobe
Download this PDF portfolio for details on how you can use technology to maximize every customer relationship.
Digital services for insurance
Adobe
Learn more about ways your institution can provide a robust and coherent digital services strategy.
iStatements solution brief
Adobe
Interactive statements help financial services firms boost profitability, improve customer satisfaction
Digital Services Play a Key Part in Customer Acquisition and Retention for Retail Banks
Adobe, Financial Insights (Jun 01, 2011)
This paper compares customers’ use of and satisfaction with specific digital products available and defines those that stand out as needing further investment.
Both Businesses and Bankers See the ROI of Digital Services for Commercial Banks
Adobe, Financial Insights
As banks jockey for position and businesses seek not only a safe harbor for their deposits but also a bank with which it is easy to do business, digital services are a high priority.
Digital Services Play a Key Role for Insurers and Agents
Adobe, Financial Insights
In the spring of 2009, Financial Insights conducted a survey of insurance agents/brokers from the United States, the United Kingdom, France, and Germany on financial digital services.
Citizen and social services portfolio
Adobe (May 25, 2011)
Download this PDF portfolio for details on how to streamline and simplify the intake and correspondence process to increase constituent access to services.
Tax and revenue management portfolio
Adobe
Download relevant white papers, solution briefs, or datasheets for tax and revenue management authorities.
Justice and public safety portfolio
Adobe
Download this PDF portfolio for details on how to enhance collaboration and create efficiencies that improve public service.
Defense and intelligence portfolio
Adobe
Download this PDF portfolio for details on how to accelerate team decision-making and provide critical training regardless of where people are located
Benefits and services delivery solution portfolio
Adobe
Download this PDF portfolio for details on how to streamline and simplify the intake and correspondence process to increase constituent access to services.
Tax filing and processing solution portfolio
Adobe
Download this PDF portfolio for white papers, solution briefs, and datasheets about Adobe solutions for tax filing and processing.
Courts automation solution portfolio
Adobe
Download this PDF portfolio for details about Adobe solutions for courts automation.
Training and collaboration solution portfolio
Adobe
Download this PDF portfolio for details on how to streamline collaboration with robust web conferencing and create and deliver prerecorded, self-paced, or live training.
Education papers
Evolution and impact of digital communication skills development in postsecondary education
(Oct 04, 2011)
Competencies that have traditionally been expected from art and design professionals are now expected from professionals working in such disciplines as journalism, education, and medicine.
Advanced digital communication skills in medical education: When precision matters
(Oct 04, 2011)
Medical education has been profoundly affected by the use of digital technologies in instruction.
Strategies for digital communication skills across disciplines: The importance of digital stories
(Oct 04, 2011)
Digital storytelling has become an essential method of enhancing education in the humanities by making
abstract or conceptual content more understandable.
Leveraging digital media across the higher education campus
(Oct 04, 2011)
The sound integration of digital technologies into the curriculum can help higher education institutions improve student learning and become more competitive.
Using ePortfolios to demonstrate growth and assess learning
(Oct 04, 2011)
With the increasing integration of technology into K–12 and college classrooms, ePortfolios are a viable tool for formal and informal assessment across disciplines.
Beating the odds: Keeping kids in school with career technical education and Adobe certifications
(Oct 04, 2011)
More than ever before, educators are asked to successfully prepare students for college and career readiness in the 21st century. This paper explores some of the current challenges and possible solutions.
A study on the direction of education: To prevent multimedia illiteracy in the digital multimedia environment of the 21st century
(Oct 04, 2011)
Two authors from Korea University of Technology and Education and Korea Polytechnic University discuss the need for 21st century skills in South Korea.
Integrating technology into the curriculum to drive student retention and success
(Oct 04, 2011)
Contributed article: School districts leverage popular software and technologies to stem increases in dropout rates and teach students valuable workplace skills.
Engaged learning for today's digital natives
(Oct 04, 2011)
Preparing students for lifelong learning requires educators to think in new ways, incorporating technologies that are increasingly a part of students' everyday lives into the classroom.
Visual literacy white paper: What is visual literacy?
(Oct 04, 2011)
Dr. Anne Bamford, visual arts instructor and lecturer, explores the history of visual literacy and why it's important.
Building digital skills: Helping students learn and communicate with technology
(Oct 04, 2011)
When schools effectively integrate web technology into courses, they enable students to demonstrate knowledge, develop essential communication skills, and build foundations for their careers.
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