Join our breakfast seminar on Wednesday 20th May at the Ham Yard hotel to discover the secret to providing a true cross channel experience to your customers.
Marketers are increasingly moving beyond traditional campaign management, recognising that the customer journey is no longer linear. Successful brands are thinking about the needs of the individual; customers expect you to be there when they want you and to back off when they don’t! They expect you to remember what they told you in the past and anticipate their needs in the future.
Hear from our line-up of engaging speakers, including Claire Kavanagh from giffgaff, who will demonstrate how to:
- unlock campaign and channel silos
- optimise cross channel customer interactions
- create highly personalised experiences for individuals across mobile, social and email.