Attract your customers’ attention. Then keep it.
High tech is a fast-changing industry where the fight for relevance can hinge on identifying creative ways to differentiate from your competition. We help you gather, measure and optimise rich data that’s relevant to technology marketing, and quickly turn it into smart and personal experiences for your customers.
Be as good at mobile as your customers are.
High-tech customers are tech savvy and quickly incorporate mobile into their daily routines. Make your mobile experience consistent, location aware and relevant in real time.
If you stand out, you’ll stick around.
Separate yourself from your competition by offering a personal and consistent experience, no matter which path your customers take to your brand.
Have multiple channels. But offer one experience.
Please your customers by delivering a fluid customer experience as they move back and forth between online and offline channels.
Learn more about the successes of our tech marketing customers.
Lenovo uses Adobe Marketing Cloud to gain a complete picture of the company’s sales cycle.
SAP uses Adobe Marketing Cloud to create high-impact experiences that increase conversion.
The global biotech company drives revenue by optimising keyword search strategies.