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Just when everyone was ready to concede that no one was ready to watch TV on their computer, along comes a little web series called "Kyra the Cursed" to fan the flames again. Evidently, audiences habituated to 50 + years of broadcast quality tube will actually tolerate download delays, constant technology updates and buffering glitches. And flying in the face of the recent $60 mil implosion of the Digital Entertainment Network, which tried to float a dozen or so new shows to a hip 20-something web audience and tanked, "Kyra" takes it's smart money cue from the world of cult TV. The key, it seems, is just to have the right audience.
Cue: Hollywood efx house VanHook Studios, which may have the first hit web series on its hands. "Kyra the Cursed," an effects-rich live action "Xena"-like story of a buxom Celtic she-warrior bludgeoning medieval bad guys in a quest to be reunited with her good King father, gathered 65,000 hits a day in July after being up on the web for only a few weeks. In fact, the programme and its parent website, VanHook's WhatsOnWeb webcast site, had only been conceived four months earlier. Where did the makers of "Kyra" go right where other high-profile companies had apparently gone wrong? VanHook producer and CTO Clifford VanMeter offers two explanations: one, you write what you know; and two, maximise existing technology.
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