Interactive advertising
Online advertising presents a unique challenge — communicate your marketing message while still presenting engaging experiences to the widest possible audience. The ubiquity of the Adobe® Flash® Player runtime — installed on more than 450 million mobile devices and 98% of Internet-connected personal computers — helps ensure that rich-media ads can be viewed by virtually anyone on any platform. The Flash Media Server family lets you leverage the power of high-definition video, high-fidelity audio, and cutting-edge interaction, along with robust scalability and accurate tracking and analytics. With Flash Media Server, you can rest assured that you are monetizing your impressions — anytime, anywhere, and through any medium.
Use cases:
- HD video banners
- Interactive hotspots
- Promotional games
- Dynamic ad insertion
- Product demos
- Branded rich Internet applications
ADOBE FLASH MEDIA SERVER FAMILY FEATURES FOR INTERACTIVE ADVERTISING

Viewing experience
- Bandwidth efficiency — Use only the bandwidth required to transfer the media the consumer is viewing.
- High-quality H.264 video and HE-AAC audio streaming — Reduce your delivery costs by leveraging existing encoded content with support for industry-standard codecs.
- Ubiquitous Flash Player — Reach the widest audiences consistently across platforms, browsers, and devices.
- High-performance runtime — Take advantage of faster Flash Player performance for rendering and video playback, delivering a more responsive interactive experience.
- Reliable delivery protocols — Help ensure uninterrupted media playback with automatic rollover to HTTP delivery.
- Dynamic Streaming — Deliver live or on-demand video at the best quality as network conditions change.

Content protection
- Security and content protection — Manage access to content and protect confidential information.
- Protected ads — Dynamically insert ads in streams and prevent skipping or removal.

Interactivity
- Rich interactive features — Enrich your brand message with integrated chat, webcam access, SWF overlays, contextually appropriate advertisements, bugs, and VoIP features.

Development and deployment
- Streamlined production workflow — Work seamlessly across the entire Adobe Creative Suite® 4 family suite of software.
- Easy implementation – Get started right away with out-of-the-box deployment.
- Fast media player development — Leverage the Open Source Media Framework to rapidly deploy full-featured media players with built-in Quality of Service, tracking, and Dynamic Streaming functionality.
- Accurate logging — Implement efficient logging, tracking, and analytics to enable reliable monetization of media.
FLASH MEDIA SERVER PRODUCTS
TOOLS AND RESOURCES
- Partners
- Developer Center
- Flash Media Server User Group
- Support
- Flash Media Developer Server download
Product updates
Get the latest Flash Media Server updates.
Download updates