Viacom describes the marketing best practices to optimize your mobile engagement and revenue.
Drive engagement and conversions by delivering consistent, contextually relevant experiences across web, mobile, and social media.
Why marketers who use search solutions and technologies can produce more productive and better aligned search campaigns.
Increase the business impact of web content management by maximizing your reach through optimal mobile experiences.
The Adobe® Digital Marketing Suite enables easy data management, quick accessibility, and optimization that drives results.
Join Forrester Research, Inc. and TE Connectivity to learn why companies need to rethink their customer experience strategy to seize competitive advantage.
See how top marketers are revolutionizing the user experience with customized product options, dynamic imaging, and eVideo features.
Optimize the digital conversion process with tactics such as segmentation, targeting, and testing.
GM and UBS
See how GM and UBS are effectively using mobile strategies to transform and extend engagement across multiple channels.
Increase conversion rates and keep customers engaged using segmentation, targeting, and testing.
Peppers & Rogers
A panel from Peppers & Rogers, Deloitte and Adobe discuss how organizations collaborate to exceed customer expectations across channels and devices.
Adobe SocialAnalytics can provide insights to make your marketing efforts more effective at driving business results.
Find out how to optimize your website for the holiday season by using automated analytics, testing, and targeting.
How Virgin America uses Adobe technology to measure the impact of social media to increase passengers on their flights.
Increase conversions by delivering rich, scalable customer experiences.
A multichannel marketing strategy can optimize your online ad spend and allow you to create a more accurate revenue model.
Use visitor data and automated bid rules to optimize keyword campaigns and maximize ROI.
This webinar shows digital publishers how to move their businesses online and optimize content and messaging to meet the needs of digital audiences.
Learn how solutions like Adobe Recommendations can provide customized product choices to boost customer satisfaction, AOV, and ROI.
Best practices to increase web engagement, relevance and personalization.
Marriott Vacation Club
Identify critical conversion metrics and increase conversions using segmentation, targeting, and testing.
Learn about the latest in display ad retargeting and how to harness data to drive efficient campaigns.
Learn how to use automated strategies to improve efficiencies and increase ROI across all channels.
Learn how having a centralized hub to store data and campaign assets can optimize the customer experience across channels.
Learn how online analytics tools can be used to measure and optimize social media efforts to increase engagement and ROI.
Find out how measuring the success rate of your social media content can help you optimize your social media strategy.
The Washington Post
Leveraging web analytics data and testing optimizes site pages to increase conversions and increase site stickiness.
How to optimize your landing pages using analytics, testing, and targeting to deliver a more relevant user experience.
Learn how using analytics data can create more engaging user experiences, increase site traffic, and maximize marketing spend.
Recent survey results, findings, and best practices from the Adobe 2010 online analytics survey.
Learn how to get a clear picture of search marketing campaign performance from customer acquisition to conversion.
Learn about the benefits of using an advanced measurement application and the opportunity costs associated with using a free tool.
Find out which social media tactics are most effective, including social media best practices and measurement strategies.