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Create stunning social media videos

With easy editing and instant sharing, you can boost the impact of your social media videos.

Get Premiere Pro for US$ 22.04/mo plus free access to Premiere Rush and 100GB of cloud storage.

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Create stunning social media videos

With easy editing and instant sharing, you can boost the impact of your social media videos.

Get Premiere Pro for US$ 22.04/mo plus free access to Premiere Rush and 100GB of cloud storage.

Transform your videos. Grow your audience.

The combination of Adobe Premiere Pro with Rush gives you all the tools you need to create unskippable videos for social media. Unleash your creativity to entertain, educate and engage your audience - on TikTok, Instagram, YouTube or any other platform.

More likes. Less work.

With automated features for faster editing, Premiere Pro helps you make a bigger impact more often. For example:

  • Auto Reframe magically centres the most important content on different social media platforms, so you don’t have to reframe manually each time.
  • Warp Stabilizer removes jitter caused by camera movement, seamlessly transforming shaky, handheld footage into steady, smooth shots.

Learn more about Premiere Pro

Shape your stories on the go.

With Premiere Rush it’s easy to get started - and even easier to keep going. Simple tools for audio, motion graphics and more help you shoot and edit on your phone - then instantly share clips and stories on social media platforms.

Combine Premiere Pro with Rush

  • Designed for video creators - from beginners to experts
  • All-in-one capture and editing
  • Easy to get started
  • Edit across mobile and desktop devices
  • Share instantly to social media

Combine Premiere Pro with Rush

  • Designed for video creators - from beginners to experts
  • All-in-one capture and editing
  • Easy to get started
  • Edit across mobile and desktop devices
  • Share instantly to social media

Top tips and features

Choose the right video format.

Know your MP4 from your AVI. Make sure your format is always compatible with the platform you’re uploading to.

Learn more about video formats ›

Merge and edit clips on mobile.

No laptop, no problem. You can use Premiere Rush on your smartphone to seamlessly weave groups of clips together.

Learn more about about editing ›

Add filters to video.

Experiment and create your own visual style by adjusting contrast, sharpness or colour saturation.

Learn more about video filters ›

Change video speed.

Speed up or slow down your video to add depth and change perception as you tell your stories - without affecting your audio.

Learn more about video speed ›

Use Motion Graphics templates.

Bring the wizardry of After Effects into Premiere Pro. Media Replacement lets you swap out logos, video clips and more.

Learn more about video templates ›

Choose the right video format.

Know your MP4 from your AVI. Make sure your format is always compatible with the platform you’re uploading to.

Learn more about formatting ›

Merge and edit clips on mobile.

No laptop, no problem. You can use Premiere Rush on your smartphone to seamlessly weave groups of clips together.

Learn more about editing ›

Add filters to video.

Experiment and create your own visual style by adjusting contrast, sharpness or colour saturation.

Learn more about filters ›

Change video speed.

Speed up or slow down your video to add depth and change perception as you tell your stories - without affecting your audio.

Learn more about video speed ›

Use motion graphics templates.

Bring the wizardry of After Effects into Premiere Pro. Media Replacement lets you swap out logos, video clips and more.

Learn more about templates ›

Be inspired and get started.

PREMIERE PRO

Cut and trim videos

Turn your video footage into compelling sequences with the amazing video editor tools in Premiere Pro.

PREMIERE PRO

Stabilise camera shake
Use the video editor to make shaky footage smoother and more watchable in a few simple steps.

PREMIERE PRO

Add ASMR

Incorporate Autonomous Sensory Meridian Response sounds to add an extra dimension to your videos.

Connect with other creatives at Adobe Live. Get live-streamed information and inspiration from artists and video makers every week on Behance.

Find the Creative Cloud plan that’s right for you.

Premiere Pro Single App

7 days free, then US$ 22.04/mo

Includes Premiere Rush, 100GB of cloud storage, Adobe Fonts, and Adobe Portfolio.

Learn more

 


Creative Cloud All Apps

US$ 55.64/mo

Get 20+ creative apps, including Premiere Pro.
See what's includedLearn more


Students and teachers

7 days free, then US$ 20.99/mo

Save over 65% on the entire collection of Creative Cloud apps — includes Premiere Pro.

Learn more


The inside track for social media video creators

Most people watch social media videos with the sound off. Add subtitles to your social media video and immediately appeal to the 80% of users who are more likely to watch a video with captions.

Set the scene and create the mood for your video with the perfect establishing shot. By communicating the right context from your first frame, you’ll immediately engage your audience.

500 hours of video are uploaded to YouTube every hour. Edit your videos to include best-in-class sound, high production values, and a clickable thumbnail image – and set yourself apart from the competition.

To give your video the best possible colour, consider using devices such as Datacolor Spyder or X-Rite ColorMunki to recommend optimal calibration settings.

There’s no one-size-fits-all for Instagram. Between stories and in-feed posts, you’ll need to edit videos in different aspect ratios and lengths to reach your audience. Instagram is the ultimate scrollers’ platform, so your opening few seconds can make a huge difference to total engagement.

Create a unique social media presence by researching your audience and giving them regular content updates, ideally every day. Develop your own voice and style and invest in the tools of your trade, using them to explore new platforms and formats.