Offer consistency across screens.
Build a responsive web experience that adjusts to all devices and provides consistent experience. Use the content as a service for re-use across mobile apps, customised displays, channels and IoT extensions of your brand to deliver true connected experience through the customer journey.
Streamline content management.
Update content once for delivery to both web and mobile sites. Create responsive sites and pages without the need to write code.
Re-use across devices.
Easily deliver content as a service as JSON for consumption on any end-point.
Simplify Content Authoring.
Use WYSIWYG editor to create and edit content models for each end-point or re-use across multiple destinations.
Easily access repository for raw assets and content or a group of content or fully contained experience in any variety of formats.
Create and manage your content that goes beyond web, mobile or IoT.
Mobile customer often engages with brand through multiple channels and devices. Use fluid experiences to design and deliver context relevant experiences on web, mobile web, mobile, app, IoT, chat and even voice powered devices.
Customisable and streamlined content updates.
Create content once as re-use in any form across any site, front-end or device. Automatically update content across all end points.
Tailored experiences for each device.
Design different layouts and experiences for different mobile devices or deliver raw content for customised experiences designed for mobile apps, single page applications or IoTs.
Personalised experience in-context.
Use attitudinal, demographic and behavioural data to create user segments and personalise experiences in the context of the channel and device.
An ability to preview before release.
Create content variations and preview in-context experience. Use the WYSIWYG interface to create and preview content models for headless usecases.
Here are more tools to help you to manage mobile content.
Native and hybrid mobile apps
Manage content in native apps or create and manage hybrid apps for distribution across platforms using fluid experiences.
Preview and edit Single Page Apps
Bring your SPA into Experience Manager. Make content edits and preview before delivering.
Integrated content delivery
Marketers can effortlessly update content across all digital assets without creating arduous cycles with IT.
See how FirstEnergy improved customer loyalty through company agility.
Learn how the energy company used Adobe Experience Manager for robust and flexible content management throughout its organisation.
“With Adobe Experience Manager, our behind-the-scenes marketing, business and development processes are much cleaner and more efficient.”
— Scott Infante, manager of IT enterprise technologies, FirstEnergy