To keep visitors engaged, recommend content they’ll find engaging.

With Adobe Target, you can instantly deliver personalised recommendations to your visitors. Keep them engaged with articles, products, films and more. And using machine learning, automate the entire process for relevant suggestions at scale, while easily monitoring performance.

Features of personalised recommendations.

Intelligent algorithms
No black box here. Use powerful AI-driven algorithms to cross-sell and upsell recommendations across screens. All powered by Adobe Sensei.
Marketer control
Promote, demote, weigh and filter recommendations from an intuitive interface. And you can do it without help from IT.
Built-in A/B testing
Continually monitor recommendation results. View visits, clicks and purchases with conversion lift data through the reporting interface.
Design that fits your brand
Wherever recommendations appear, you can use customisable templates to align them with your brand's look and feel.
Flexible catalogue
Import millions of products, articles, videos and more into a scalable, searchable catalogue index.

See how it’s done.


higher conversation rate

We’re the only Leader among Digital Intelligence Platforms.

See why we feel we’re best positioned to move you from analytics to digital intelligence in the latest Forrester Wave.

We’ll show you how it works.


Take a closer look at Personalised Recommendations and everything it can do for you.