Audience data is complex. Acting on it shouldn’t be.

Taking action on insight shouldn’t be hard. With Adobe Audience Manager, turn fragmented data, from any channel or device, into meaningful audiences that you can act on right away.

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Step up to our data management platform.
We think a data management platform should go beyond limited, media-based integrations. Adobe Audience Manager ties into your whole marketing stack, including the entire Adobe Experience Cloud.

Reimagine audience segmentation.
We move past traditional audience segmentation to give you exceptional control over how to combine data sources into audience segments.

Knowing your customer matters.
Gain unrivaled insight using your own data and data from external sources.

Win with real-time action.
We understand that action is key. Which is why we built Audience Manager to quickly bring in data, deliver up-to-the-minute insights, and activate segments in real time to deliver incredible experiences.

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Customer experiences matter. Which means your DMP matters.

See why we are a Leader in The Forrester Wave™: Data Management Platforms, Q2 2017.

How we're different

Success stories


Princess Cruises combined Adobe Audience Manager and Adobe Analytics to get a unique 360-degree view of customers and insights.


Sky UK used Adobe integrated marketing tools to provide solutions and experiences that reflect the omnichannel nature of their customers.


WestJet lifted their digital marketing, increased conversion, and improved their online experience with a unified Adobe platform.

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Let’s talk about what Adobe Audience Manager can do for your business.

Let’s talk about what Adobe Audience Manager can do for your business.