Generate on your own timeline.

Generate the video and sound effects you need right from your timeline. Use your sequence as reference and get closer to your vision from the first prompt.

Color Mode — a new era starts now.

Experience a first-of-its-kind color grading system — purpose-built for editors — in Premiere (beta). Shape, explore, and push your look like never before. Learn more|Learn more Color Mode

Fast track how you mask with AI.

Say hello to Object Mask and goodbye to hours of painful rotoscoping. Just hover over your subject, click, and watch as AI accurately masks and tracks it.

Any shape mask. All the control.

Redesigned shape masks now track motion faster across frames with pinpoint accuracy. Perfect for tackling precise color and effects work with ease.

Over 100 next-level effects and transitions.

Elevate your edit with all-new transitions, effects, and animations — they're cinematic and GPU-accelerated for real-time playback.

Search footage in seconds by describing sound effects, like barking dogs or rain — or by keying in specific dialogue. Quickly locate alt takes and visually similar clips. And censor any unwanted words with a click.

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