How to add video captions.

Consider adding video captions to your project to create a professional-looking video that the broadest possible audience can enjoy.

Whether you call them subtitles or captions, adding a text version of dialogue or narration to the lower third of the screen will mean more people can enjoy your content in more places any time they want. Originally, subtitles were added to films to benefit people with hearing impairments. Captions came along and added even more depth of understanding by including a description of sounds, like laughter or music.

Steps to add video captions to your video.

There are two basic types of captions, and you can choose which one to use depending on which platform you expect your audience to use to view your video. Closed captions can be turned on or off and are ideal for platforms where you can expect your audience to have their sound on most of the time (YouTube, for example). Open captions are always on and are often used for platforms where it is more common to keep the sound down or entirely off (like Instagram or Facebook).

If you use a transcription service, you can import a SubRip Subtitle (SRT) file right into your video. Then make the necessary adjustments to fit the text to the audio. See below for an example of how to manually add captions using video editing software like Adobe Premiere Pro:

  1. Open the captions workspace.
  2. Create a new track.
  3. Choose the style and format you want.
  4. Set the playhead where you want to begin the caption, then start typing.
  5. Use the editing handles to make any adjustments you want.

Using video captions is one of many ways you can help your audience stay engaged. Get more video tips to help you elevate your video projects and expand your creativity. Then explore what more you can do with Premiere Pro to edit nearly any video clip with ease.