Enterprise DSP Tools

Dig deeper with more sophisticated data processing for greater insights. Raw activity logs provide rich campaign activity that go straight to your own database or data management platform. Our reporting API brings you performance metrics directly into advertiser’s native applications.

The ultimate tools designed to keep pace with your always-on enterprise.

Your advertising campaigns are multi-dimensional, so why look at results in silos? Whether it’s multiple search platforms, multiple publishers or multiple devices, you need a broad view into campaign performance — and that shouldn’t involve endless guessing, checking and side-by-side analysis.

With the enterprise-minded tools in Adobe Advertising Cloud, you can increase your ability to cultivate, analyse and act on campaign reporting. The best part is it all happens in your databases and data management platform (DMP) and always on your terms.

See what makes it work.

See what makes it work.

Raw activity logs
Ingest raw activity logs through a server-to-server integration. Receive rich campaign activity logs directly on your own database or data management platform (DMP) to analyse and action on as desired.

Reporting API
API integration enables retrieval of campaign performance metrics directly into advertiser native applications for viewing or further data manipulation. Analyse metrics about campaigns, ads, advertisers, placements and more.

See related features

Cross-screen planner

Plan and buy advertising across screens and formats. Ingest existing TV and digital plans or a combination of datasets to determine the optimal inventory mix and budget allocations by channel, then accurately measure reach, frequency and impact.

Let’s talk about what Adobe Advertising Cloud can do for your business.

Let’s talk about what Adobe Advertising Cloud can do for your business.