How to write a compelling cover letter.
Design a compelling cover letter template to help land that job interview.
A compelling cover letter sets the great job candidates apart from the rest. It’s your chance to introduce yourself, tell your story, and make your best case for the job at hand. Yet it can get overwhelming to write a totally unique cover letter for every job application.
That’s why you want to have the basics in place, so that you can easily customize your case for each opportunity you encounter. Learn how to craft an engaging cover letter template for your job search process.
Cover letter PDF building blocks.
Once you get your cover letter template building blocks in place, you can use it for all your job applications with a few simple tweaks. Make sure your template includes these essential components:
- Introduce yourself: Not just, “Hi, my name is,” but rather, what do you value? What are your career goals? What excites you about applying for this job?
- Tell a story: Your resume stores your laundry list of experience. In your cover letter, you want to hook your reader with a story that illustrates how those experiences come together in real life. Think of a time at work where you had to solve a problem quickly, take the lead on an important project, or challenge yourself in a new way to complete an assignment. Tell that story succinctly.
- Highlight strengths: In your story, make sure you reference some of the skills and strengths that contributed to your success. Maybe it was your knowledge of a specific computer program, your organizational skills, or your strengths as a leader.
- Tie it back: Show you’ve done your research. Here is where you want to customize your template. Tie your story and strengths back to the specific organization and role you’re applying for, to show that you understand how you would be a good fit for the position.