Create Now Los Angeles Design Festival
This event has passed.
Thank you to those who joined us. Below, you’ll find resources shared during the event, and we look forward to seeing you the next time we are in town!
Adobe Creative Apprenticeship
The Adobe Creative Apprenticeship connects aspiring creatives with top industry workplaces for real-world experience. Find out how you can get involved, whether you’re starting out or looking to give back.
Adobe Insiders
The Adobe Insiders Community is where passionate creators shape the future of Adobe products by sharing feedback, sparking ideas, and building together. Join our community to engage directly with our product teams and share your ideas.
Adobe Live
Want to learn more about Adobe’s tools? Check out live-streamed and on-demand content from professional artists, designers, photographers, illustrators, motion designers, and other creatives.
Design Create Now Resource Page
Attached you'll find most of the products and features mentioned at Design Create Now. It does not cover features in the Photography or Video category.
Agenda
1:00 AM
Get Settled
Welcome to Create Now—an evening of inspirational talks, interactive activations, and laid-back networking with the local creative community. Check in with our team, grab a drink and a bite, and get to know your fellow creatives.
2:00 AM
Get Inspired
Hear from our Adobe speaker and talented local creatives as they share tools, workflows, and real-world inspiration designed to level up your creative game.
3:00 AM
Get Connected
Connect with fellow creatives and chat with our speakers. It’s the perfect time to swap ideas, ask questions, and meet new friends and collaborators.
4:00 AM
Get Going
You’ll head home with fresh inspiration, new connections, and some sweet swag!
VENUE
ArtCenter South Campus 950 Building
950 S Raymond Ave, Pasadena, CA 91105, USA
Presenters
Principal Worldwide Creative Cloud Evangelist
Paul Trani
Paul Trani is a Principal Worldwide Creative Cloud Evangelist at Adobe. As a 25 year veteran of the design community is passionate about empowering designers to create compelling content using their creativity and new technology.
Speakers
Local Creator Spotlight
Gabby Escobar
Gabby Escobar is a designer and ultrarunner with a passion for pushing extremes, both physical and creative.
Her work stands at the intersection of graphic and industrial design with an emphasis on innovation. Gabby earned a BA in Speculative Design from UC San Diego and an MFA in Graphic Design from ArtCenter, where she developed a creative practice deeply rooted in research and data-driven design to drive visual storytelling.
Gabby sees brands as evolving ecosystems that require fluency across touchpoints. Her multidisciplinary practice spans brand systems, packaging, editorial, industrial design, and footwear. This approach to branding earned her recognition in The Dieline’s Best of Packaging 2025.
She approaches each brief with strategy and experimentation, aiming to create design that performs with precision and ignites curiosity.
Local Creator Spotlight
Jamie Kim
Jamie Kim is a Los Angeles–based designer with a BFA in Illustration from ArtCenter College of Design. She brings a playful, hands-on approach to her work across illustration, branding, and motion. Driven by curiosity and a love for experimentation, she aims to create thoughtful visual solutions that give each story its own special voice.
Host
Sr. Community Events Manager
Meghan Arnold
Our partners
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