Ann Chen is a lettering artist, illustrator, and muralist based in Salt Lake City, Utah. Best known as "AnnLettering" on the internet, her art celebrates whimsical letterforms and vibrant colors. As a muralist, she specializes in purposeful designs for workplaces and conferences, working with clients like Doordash, Swire Coca-Cola, Prudential, and Hopin to translate their brand stories into engaging visuals. Her lettering work has appeared on advertising campaigns for Tillamook, Target, and Oatly. 

Nick Pedersen is a photographer, digital artist, and educator based in Salt Lake City, Utah. He holds a BFA degree in Photography, as well as an MFA degree in Digital Arts from Pratt Institute in New York. Pedersen’s work combines his own photography, digital collage, and printmaking techniques to create elaborate, photorealistic images focusing on environmental issues. A main theme in his work is “beautiful decay,” creating large-scale pieces that reveal a satirically, post-apocalyptic vision of the not-too-distant future. Pedersen’s artwork has been shown in galleries across the country and internationally, including the Los Angeles Center for Digital Art, Paradigm Gallery, Antler Gallery, and UMOCA. He has published two artist books featuring his long-term personal projects Sumeru and Ultima, and his work has been featured in publications such as Vogue, Juxtapoz, and Hi-Fructose. Pedersen has also completed artist residencies at the Banff Center in Canada, the Gullkistan Creative Residency in Iceland, the Taft-Nicholson Center in Montana, and the Utah Museum of Contemporary Art.

I’m a designer and illustrator in Salt Lake City. I most recently worked at Tru Fru helping them refresh their branding and packaging. After 10+ years in graphic design, I traded the corporate world for my true loves: illustration, lettering, and branding and now run my own studio, Katrina Perkins Design. 

 I work with businesses, makers, and individuals who want their stories told in a bold, colorful, and joyful way—whether through custom illustrations, surface patterns, or full brand identities.

My approach blends playfulness with strategy: I believe design should spark joy while also helping brands connect with their audiences in meaningful ways. Inspired by everyday moments, I create work that’s approachable, uplifting, and memorable.

Whether you need a brand identity that stands out, an illustration that tells a story, or a pattern that makes people smile, Katrina Perkins Design is here to bring your vision to life.

I’ve been a hustling founder of a start up apparel brand, a cinematographer for ski & snowboard films, and a designer and creative leader in companies huge and small.

Today, I like to keep it lean. I work with entrepreneurs and companies from around the world, all from my home studio. If a project needs more than just my hands and brain, I have an incredible network of experts, designers, content creators, developers, and specialists to create the perfect sized team with no fluff.

I’ve been honing my craft for over 20 years and thrive when I get to partner with founders that are led by purpose and want to do things differently.

I’m Josh Hardy, a creative director with 15 years of brand-building experience and a bias for clean design, strong ideas, and well-timed snacks. I’ve led teams, rebranded companies (hi, Homie), and helped raise millions—all while wrangling three 80-pound dogs and a century-old bungalow. I grew up believing in leaving places better than I found them, and that instinct shapes everything I do—from the brands I build to the people I work with.