On July 22–23, learn to adapt to today's digital world at this new virtual event.


Register now

Hear from Dr. Brené Brown

Learn about courageous leadership from the New York Times bestselling author.

Connect with peers

Have relevant conversations with your peers digitally and in real time.

Explore 40+ sessions

Hear tangible learnings on how to pivot and create new opportunities.

A new business reality requires a new kind of leader

Join us for this global event, dedicated to helping you become an Experience Maker — a leader who creates inclusive digital experiences now and for our future. Engage in conversations with leaders and peers and get tangible takeaways on how to raise the bar and create long-term business success.

Day 1: Creating opportunities

Digital agility

Commerce best practices

New B2B strategies

Hear inspirational stories, get access to the latest tech in commerce and B2B marketing, and learn real-world applications — so you can tackle today’s challenges and tomorrow’s opportunities.

Day 2: Guiding your industry

Industry lessons learned

Faster digital transformation

Building customer confidence

Learn best practices and create a vision for your company as part of a vibrant community that understands business continuity and customer care. So when change happens, you can lead the way.

View the full agenda

Day 1

8am PT

Opening Keynote

8:30am PT

Scale Your Omnichannel Marketing Globally

Scaling Commerce at the Speed of Business 

Pivotal Steps to More Empathetic B2B Marketing

How Gigster Created an Agile Go-To-Market Plan 

How to Build Your Personal Brand for the Future 

9am PT

Sharing a Piece of the Pie: Aligning Sales and Marketing Strategy

Differentiate Your Brand in a Market Full of Clones

Tone, Timing, and Empathy in Digital Commerce

Launch Virtual Events that Stand Out and Win Big

Lessons for Today from Real-World Digital Transformations

9:30am PT

Fun Session

10am PT

A Single Source of Truth for Data-Driven Marketing

PINO Stays Agile with Headless Commerce​

Yakima Chief Hops Goes Digital to Enhance Customer Service ​

Magento Commerce Product Vision

Using Data to Build Better Human Experiences

10:30am PT

How to Build a Martech Stack that Moves Business Forward ​

Creating Beauty in Complex Customer Journeys 

Move to a Virtual Landscape: Budgets, Events, and More

Marketo Engage Innovations in 2020

Close, then Convince: Perfecting the Digital Sales Cycle

11am PT

Fireside Chat with Dr. Brené Brown

Day 2

8am PT

Opening Keynote

8:30am PT

Build a Customer Experience Management Foundation

The Data Win-Win for Companies and Consumers 

Redefining the Future with Digital Transformation 

Navigating Digital Change in Retail and Consumer Goods

What We Look for From Executives in a Crisis ​ 

9am PT

Orchestrate Journeys for Stronger Customer Relationships

How PGA TOUR Drives Authentic Fan Engagement with Data

Maintaining a Legendary Customer Experience as Retail Evolves

Costa Cruises Pivots with Real-Time Customer Insights (Costa Cruises and Accenture)

Customer Experience is the Future of the Economy

9:30am PT

Fun Session

10am PT

Kaiser Permanente Achieving Successful Digital Experiences

Bringing Marketing and IT Together with One Customer Data Platform

Digital Transformation in Health and Life Sciences 

Building a Strong Digital Foundation for Healthcare

Three Principles for Creating Customer Loyalty in the Digital Age

10:30am PT

With Marketing Automation, We're Customer Zero

Relationship Marketing: Not What You Say, but How You Say It

Build Your Personalized CXM Playbook

DICK'S Sporting Goods: Getting from A to Z without A/B Testing

Building Brand Equity (with Help from K-Pop Stans)

11am PT

Thought Leadership Keynote: Luvvie Ajayi Jones