Synchronize your advertising and marketing.
Adobe can help. Adobe Media Optimizer brings together your search, display, and social advertising channels and gives you budget recommendations by running accurate simulations for your prospecting campaigns. It also connects your online advertising to your marketing channels, making it easier to unify your activities.
Find out what your marketing is doing.
Have a data reunion.
Adobe can help. Adobe Media Optimizer brings your search, display, and social campaign results together with Adobe Analytics engagement and conversion data for your audiences. And with all your data in one place, it’s easy to see how your advertising and marketing are working together. By combining that information into unique customer profiles with Adobe Audience Manager, you can define your most valuable audiences and create customer lists. Adobe Campaign knows how to use those lists to make sure your marketing is doing exactly what it should be.