Your customers crave continuity.
Common challenges for delivering a connected experience.
Consumers will be distracted with 20.8 billion connected devices by 2020. 1 Why it matters:
77% of shoppers use a mobile device whileshopping in-store.2
71% of marketers are already creating 10 times more content to support a growing number of channels.3
Satisfy customer cravings for a truly connected experience.
Connected experience = A continuous experience that is contextually relevant to the individual customer and spans all touchpoints and channels.
fluid experiences across channels and devices.
the customer experience through context.
customers to boost relationships, conversions, and loyalty.
experiences with data to drive business results.
The Adobe advantage
Connecting the customer experience with Adobe.
By connecting experiences with Adobe, you will:
your understanding of customers and what resonates with them.
the time required to create targeted, compelling experiences.
your ability to manage content across channels and devices.
engagement, conversion, and business results.
Royal Bank of Scotland delivers connected experiences with Adobe to:
- Increase customer conversion rates across mobile devices by 20%
- Create a streamlined mobile experience where loan applications are processed in minutes — not days
- Make website updates 42% faster, compared to the previous environment
- Trade 40 content management systems for a single consolidated platform