Back to school is as easy as A-B-C

Back-to-school season is all about cool new supplies

The first rule about a new school year is that you need a complete overhaul of last year’s school supplies. Everything needs to be crisp and new — from your sharpened No. 2s to bright highlighters. If you’re a school supply company, this is your time to shine. You’ll want to take advantage of templates for Instagram ads, TikTok videos, and flyers. Maybe it’s a checklist of school supply must haves, an ad highlighting new promotions and sales, or a flyer about a school supply donation drive.

A school supply overhaul applies to lunch boxes too, and companies know that. If you’re a lunchbox company, consider a Pinterest pin about BTS lunch ideas, a TikTok “pack my child’s lunchbox with me” video, or picky eater lunch tips.

While new notebooks and lunchboxes are exciting, new outfits are required for school. Clothing retailers know this and offer some of the best sales of the year. Invest in a heavy social presence with first day of school outfits of the day (OOTD) and vision boards, or try a direct mail postcard promoting your sale.

“R” stands for routine reset

The last time you set your alarm might’ve been back in June. But now, after a summer of waking up to your circadian rhythm, it’s time to reintroduce some structure into life. Set your alarm and then share your morning routine on social. Or write out your weekly class schedule and pass it on to your friends. You can also share your checklist for what to bring to school each day. Back to school season has a lot of parallels to New Years season in terms to setting new goals or in January-speak “resolutions.”

It’s time to reconnect with your students

While it’s true that students are happy to see each other, they’re as excited to meet their new teachers. Teachers and school leaders can introduce themselves and host back-to-school parties to engage with students and to provide an atmosphere where students can mix and mingle.

So, whether you’re a student, a teacher, or a brand celebrating back-to-school season, you can share your content with the world quickly and easily with templates. Explore these templates and find so many more to remix and share in Adobe Express.