Guide to Etsy photo sizes for listings and branding
Not using the correct image sizes on your Etsy store can result in blurry low-quality images that don’t display as intended. Not only do low-quality images make it harder for your audience to get a good look at your product listings, but they’ll also reflect poorly on your store and possibly be damaging to your brand’s reputation.
While the quality of your images may seem like a small issue, to your customers it’s huge. Having poor images (or images of the wrong size) will appear careless — and a careless brand is unlikely to provide high-quality products or a satisfying customer experience.
In short, using the wrong image sizes is bad for your brand, which means fewer sales.
Etsy stores that use the correct Etsy photo sizes and present a polished and perfected store will be most likely to draw in new customers and sell their products. Check out the optimum Etsy picture sizes below to give your store the greatest chance of success.
Etsy photo sizes: optimum Etsy picture dimensions
Profile photo: 500 × 500px
Shop icon: 500 × 500px
Mini shop banner: 1600 x 213px
Big shop banner: 1600 x 400px
Carousel banner: 1200 x 300px
Collage banner: for two images, 600 x 300px; for three images, 400 x 300px; for four images 300 x 300px
Team logo: 170 × 100px
Order receipt banner: 760 x 100px
Item listing: The shortest side of your image is recommended at 2000px. Image resolution should be 72PPI.
*Carousel and Collage Banners are available only to Etsy Plus subscribers.
All of the images in your Etsy Shop should be formatted as either .jpg, .gif, or .png. Animated .gif files and transparent .png files are not supported. If a file contains transparency, then the transparent parts of the image will appear black.
Templates for your Etsy Shop Banner
Further reading: How to sell on Etsy: 6 steps to getting started
Easily resize images with Adobe Express
Luckily for you, correcting the Etsy picture sizes for your store doesn’t have to mean starting from scratch. With Adobe Express’ image-resizing tool, you can easily upload an existing image, choose the desired new dimensions for your image, and then witness the magic as your image is converted to its new dimensions, ready to download and use.