Good Design is Good Business - LB5008

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Matthew Gyves

Director of Strategic Development, Adobe

Matthew McCarthy

CEO, Ben & Jerry's

Takuma Nakata

Visual, Spatial Artist and Technical Director, CEKAI & Bassdrum

Stefan Sagmeister

Founder, Sagmeister Inc.


DJ and Music Producer

Craig Winslow

Experiential Designer, Winslow Studio

Good Design is Good Business is hosted by Adobe Evangelist Matthew Gyves. Join Matthew for an hour focused on using creativity and design to excel in business.

Special guests include: 

  • Ben & Jerry's CEO, Matthew McCarthy, who is responsible for Ben & Jerry’s long-standing 3-Part Mission to deliver economic, product, and social mission in the communities where the company operates. Matthew describes the power and impact behind aligning design and company values to promote positive community impact. 
  • Behind the Light sponsored by Intel featuring Craig Winslow and Takuma Nakata*
  • Graphic designer, storyteller, and typographer Stefan Sagmeister will talk about the most successful strategies he has used throughout the past 25 years that have allowed him to come up with proper ideas within a certain timeframe. **
  • Musical performance by Marshmello*

*On-demand October 20–22 only
**Stefan Sagmeister will not be available on-demand.

Technical Level: General Audience

Type: Live Broadcast

Category: Inspiration

Audience: Art/Creative Director, Business Strategist/Owner, Educator, Front End Developer, Game Developer, Government, Graphic Designer, Motion Graphics/Visual Effects Artist, Photographer, Post-Production Professional, Print Designer, UI and UX, Web Designer, 3D, Illustrator, IT, Social Media Content Creator, Executive, Marketer