Experience Cloud is an investment. But it’s worth making. 

Forrester Consulting interviewed Adobe Experience Cloud customers across industries to better understand the costs and benefits associated with the investment. The results, like a 242% return on investment in three years, are impressive. Read The Total Economic Impact™ Of Adobe Experience Cloud to see why it’s worth the investment. 

Forrester

Experience Cloud is 242% worth the investment.

Create your own personalised ROI report to learn how Adobe Experience Cloud customers achieved a 242% ROI.

Leadership
25% increase in conversion rate.

25% increase in conversion rate.

Adobe Experience Cloud drove a 25% increase in conversion rate by delivering personalized and optimized content to targeted audiences at scale.

Leadership
10% increase in average order value.

10% increase in average order value.

Using Adobe Audience Manager, Adobe Target, and Adobe Experience Manager, the composite organization was able to grow average order values by 10%.

Leadership
14% YOY growth in unique site visitors.

14% YOY growth in unique site visitors.

Organizations drove significant improvements in customer acquisitions and saw a 14% year-over-year growth in new unique visitor site traffic.

Leadership
7-month payback.

7-month payback.

Organizations experienced benefits of $35.1 million over three years and reached their payback of investment 7 months after the go-live date.

Read the full study to see how Adobe Experience Cloud delivers high ROI.

Adobe Experience Cloud is an integrated cloud platform for marketing, analytics, advertising and commerce. To better understand the costs and benefits associated with this investment, Forrester interviewed customers across seven industries.

Experience-driven businesses achieve high ROI.

Learn about how these organisations are achieving high returns on their investment by letting experience drive them forward.

20% increase in site traffic
10x improvement in conversion rates
20% increase in community engagement

11% increase in campus visits
11% increase in student retention in the enrolment funnel
50% reduction in student care centre calls

Explore how Adobe Experience Cloud can drive performance for your business. 

Explore how Adobe Experience Cloud can drive performance for your business.