A complete view of your customers, on every channel.
You have tonnes of data on your customers, but it’s a huge challenge to bring it all together in an accessible view. However, without a complete picture, you struggle to get the results you expect from your marketing campaigns.
Unifying your customer data from online and off-line channels is the first step to improved campaign targeting, personalisation and reporting. The customer profiles feature integrates all of your customer data in one place. Customise your data at any time with drag-and-drop functionality and quickly handle complex data management tasks, such as calculations, aggregates, de-dupes and merges.