Search marketing that looks to the future. And paves the way there.
Millions of keywords. Multiple search engines. Dimensional targeting. Deciphering all your data can feel impossible on your own. Adobe Advertising Cloud Search streamlines your analysis with time-saving tools like automated performance optimization, forecasting, spend recommendations, and more.
On average, Advertising Cloud Search sees 90-95% accuracy in its forecast models.
Products
Explore the industry’s first hybrid bid optimization engine.
Get more ROI with AI-powered bidding in Adobe Advertising Cloud Search.
Grow, don’t guess
Use artificial intelligence to maximize your search, shopping and retargeting campaigns to reach your performance goals.
Say goodbye to busy work
No more manual optimization. Campaigns run themselves so you’re free to focus on the big picture. Spend your time strategizing so that you’re ready for the future.
All your data, all in one place
Connect and track your data, audience segments and other marketing channels in one dashboard so nothing falls through the cracks.
Adobe can help.
The Adobe Advertising Cloud Search platform automates all aspects of your campaign to give you more comprehensive and efficient search management. Real-time integration lets you connect your data, audience segments, and other marketing channels to get a bird’s-eye view of all areas of your performance.
Our model transparency and accuracy reports are designed to go beyond basic click-forecasting and generate insight into actual performance. That way, you can make informed decisions that help you meet your goals.
With automated insights and end-to-end connectivity, you can take control of your global advertising spend and get the transparency you need to succeed.
“Adobe Advertising Cloud Search has contributed to a strong push towards cost reduction and more importantly allowed for us to optimize our strategies far better and maintain our share of voice — all while constantly increasing the efficacy of our efforts.”
Mihir Palan, Account Director, Digital Media Planning & Buying, Social Kinnect
Predictive modeling
Use artificial intelligence to maximize conversion by implementing recommendations for the optimal mix based on goals and budget. Get better campaign predictions with models for expected clicks, costs, CPC, position, and revenue for your search marketing strategy.
Advanced campaign management
Simplify the creation and update of search-campaign structures with intuitive workflows and tools for automatic creation, dynamic editing, and campaign reporting that work across engines, including Google, Bing, Yahoo, and Yandex.
Performance optimization
AI-powered optimization increases bid responsiveness to unexpected market changes, such as heightened CPC competition and improved accuracy to hitting daily portfolio spend targets.
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